The development of organic agricultural product market to organic community enterprise, Khok Takhian subdistrict, Kab Choeng district, Surin province DOI:

Abstract

This research is aimed to study market of organic agriculture products of organic agriculture community enterprise and market of organic agriculture products of organic agriculture community enterprise. The research finding result market of organic agriculture products of organic agriculture community enterprise has researched found that the style of market in which is composed of manufacture market style. The manufacture market is essentially the members who bring the output of vegetables to purchase by themselves at community market, district market and local market. The style of engagement market is farmers who do the contract for vegetable & rice distribution to Surin province hospital, Kap Cheong district hospital. The style of supplier market is purchased to mass production sales for middle man & retailers in community toward district market and local market distribution. The style of online market is the distribution through online platform & social media such LINE, Facebook’s’ member by the approach of organic agriculture product market development from organic agriculture community enterprise. This research is suggested that build of network to organic agriculture market Both inside and outside in Tambon level, Province level in objective with mutual knowledge exchange. This research is recommended that development of channel & platform online marketing so as to Increase your chances of reaching new customer groups & customer relationship worldwide. The representation is involved with organic agriculture product well known for customers through content communication, message. At last, Always learning marketing of to create competitiveness, Which will lead to increased income generation.