Published: 2025-12-29

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Research Articles

ONLINE MARKETING STRATEGIES ON THE SUCCESS OF HAND-WOVEN FABBRIC PRODUCTS IN SUKIRIN DISTRICT, NARATHIWAT PROVINCE

Rungthiwa Nuchankaew, Jirawan Pensuk, Hamdan Toyu, Sarannee U-senyang, Sofia Sama-alee

1-26

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THE UNDERTAKER: REFLECTION OF ESAN SOCIETY

Kritchai Kanworadet, Patcharin Hinon, Anantasak Phonkaewket

27-58

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IDENTITY OF CULTURAL CAPITAL OF BAN LAEM PHO, KHU TAO SUB-DISTRICT, HAT YAI, SONGKHLA

Rawisara Srichai, Supavadee Potiwetchakul

59-82

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LINGUISTIC LANDSCAPE OF KRATOM ADVERTISING: A CASE STUDY ALONG THE KRABI-SONGKHLA ROUTE

Alisa Khumkhiam, Yutthichai Uppakandee, Jaruek Janwong

83-108

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DEVELOPING CREATIVE WRITING SKILLS BY USING THE PWIM IMAGE-BASED CREATIVE THINKING TEACHING MODEL COMBINED WITH CREATIVE WRITING SKILLS EXERCISES OF STUDENTS IN GRADE 5 AT BAN DON DUA SCHOOL, BAN KHOK SUB-DISTRICT, SANGKHOM DISTRICT, UDON THANI PROVINCE

Wayuwat Srima, Kamolman Raksriaksorn

109-130

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THE DEVELOPMENT OF A SET OF EXERCISES UTILIZING THE SOUTHERN THAI DIALECT TO ENHANCE MATHAYOM 1 STUDENTS' COMPREHENSION AND READING OF RHYTHM SYMBOLS AT SATRI PHATTHALUNG SCHOOL

Moapaka Ruangrak, Suttirak Iadpum

131-158

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DEVELOPING ACADEMIC ACHIEVEMENT OF THAI LANGUAGE SUBJECTS IN SPEAKING SKILLS USING ROLE-PLAYING PROCESS BASED ON COMMUNICATION LANGUAGE TEACHING (CLT) OF MATHAYOM 1 STUDENTS AT KUMPHAWAPI SCHOOL

Pimmada Manosil, Kamonman Raksriaksorn

159-180

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DEVELOPING TOURISM ACTIVITIES THROUGH THE PROMOTION OF AUTHENTIC LOCAL CUISINE AND COMMUNITY IDENTITY IN BAN PUEK SUBDISTRICT, CHONBURI PROVINCE

Thanawat Pechphan, Jantajit Thanasiri

181-212

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SEX TOURISM AND SUSTAINABLE DEVELOPMENT: CONFLICT OR COEXISTENCE

Khomsan Pomrin, Chaiyut Tawharanurak, Rattanawat Janamnuaysook, Opal Surarak

213-248

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Academic Articles

JAPANESE LANGUAGE LEARNING STRATEGIES TO UPGRADE THE QUALITY OF THAI EDUCATION TO THE INTERNATIONAL LEVEL

Lunravee Patipimpakom

249-274

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STRAEGIC MANAGEMENT: CREATING STRATEGIC ALLIANCES TO DETERMENE THE ORGANIZATION’S FUTURE DIRECTION

Thidarat Suebyart

275-294

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THE DEFICIENCIES OF USING MULTIPLE LINEAR REGRESSION (MLR) IN PUBLIC ADMINISTRATION

Chaiya Kesarat

295-326

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