Cost and Return of Rubber Product Selling in Buriram Province

Abstract

Since rubber has become a top of Thai economic crop, nevertheless Thai rubber farmers still do not secure in finance situation. It is because the farmers decide to sell their product in form of cup lump through farmer’s group then the group sale to the STR20 factories which is the least profit compare to other method. This study aims to explore a selling environment of the rubber product and crack on the cost and return when selling the product in Buriram province then suggest the solution to increase a product value and profit to the farmer. The data of this study has been collected from both primary and secondary data. In depth interview and questionnaire are research tool of this study. The primary data collected from Thai rubber farmer, middlemen, rubber market and rubber processing plant in Buriram. This researcher also explores the secondary from academic paper to ensure the result and quality of the study. The result of this study found that there are 3 types of rubber product and 9 patterns of product selling. The 3 types of rubber product are fresh latex, cup lump and un-ribbed smoked sheet. From 9 pattern of rubber product selling, the pattern of selling the un-ribbed smoked sheet through the rubber center market then the factory auction. This pattern makes the highest profit for the farmer. On the other hand, the pattern of selling their product in form of cup lump through farmer’s group then the group sale to the STR20 factories which is the least profit compare to other method, about 45.72% in Buriram. Then the researcher cracked on the cost and return when selling the rubber product and found that the factor influencing sale product decision are convenience in transfer product to selling point, reasonable buying price and accuracy measurement scale.