Journal of Communication and Integrated Media

Faculty of Mass Communication Chiang Mai University

Vol.12 No. 2 July - December 2024

Published: 23-12-2024

Full Issue

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Research article

Filmmaking Beyond Cultural and Linguistic Barriers: A Case Study of the Thai-Japanese Co-Produced Short Film "Afterglow"

Viroj Suttisima

1-26

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Concept and Style of Special Effects Makeup: A Case Study of Suphannahong National Film Awards During B.E. 2553 - 2563

Chaninrat Eksamut, Rinboon Nuchnomboon

27-47

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Content Strategy and Online Game Marketing: The Case of Arena of Valor and League of Legends

Chatchanon Srilarpsombut, Teerati Banterng

74-97

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Guidelines for Adapting and Developing Skills Necessary for Creatives to Create Idea in The Digital Marketing

Nattawat Thanaphansin, Siriporn Thitalampoon, Permporn Na Nakorn

98-118

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Representation of Girl Group BNK48 on Social Media

Salisa Atsatamethi, Jirawate Rugchat

119-142

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Communication Campaign in Solving Dust of Breath Council Chiang Mai

Khwanporn Waiwong, Kwanfa Sriprapandh

143-172

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Factors of Brands Feture of Local Coffee in Northern Thailand and its Effect to Coffee Consumption Decision of People in Chiang Mai Province

Nattaphol Jandakaew, Korawan Kritworakarn

173-205

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Academic article

The Synthesis of Literacy Competency Between Digital Media Innovation and Artificial Intelligence Technology

Kriangkrai Palasonthi, Pongsakorn Pornweerasunthon

48-73

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