Vol. 8 No. 3 (2025): May-June 2025

Published: 2025-05-16

Full Issue

บทความวิจัย (Research article)

Factors Affecting the Loyalty of Industrial Customers of Capric (Thailand) Co., Ltd.

Vanessa Naphathip Wagner, Chinnaso Visitnitikija

1-10
- PDF
Factors Influencing the Purchasing Decision of Adhesive Tapes of Industrial Customers

Kwannapa Ponsan, Watchara Yeesoontes

11-20
- PDF
Needs Assessment for the Promotion of Students’ Digital Literacy Skills at the Schools under Sakon Nakhon Primary Educational Service Area Office 1

Kavissara Panyabanditkul, Wannika Chalakbang, Pornthep Steannoppakao

21-32
- PDF
The Learning Management Development Using the Activities for promoting English Speaking and Communication Skills of the Grade 5 Students

Jaturon Noosong, Ubonwan Songserm

33-48
- PDF
Experience, Reliability and Customer Satisfaction toward Purchase Decisions of Fashion Clothes among Bangkok Residents

Naruemon Chaengrueang, Thanyanan Boonyoo

49-60
- PDF
Marketing Communication Affecting Purchasing Decisions of Adhesive Tape in Industrial Factories

Pimolrut Yimcharoen, Watchara Yeesoontes

61-74
- PDF
Development of Tourism Applications for The Elderly and Disabled Groups

Kanlaya Swangkong, Sathaworn Lerdsuwonakun, Pawin Swangarom

75-88
- PDF
Educational Institution Administration in Digital Era for Educational Institution Administrators of Muang Nadan Group

Khwunchanok Suwannachai, Nirada Wechayaluck

89-102
- PDF
The Needs for Developing Digital Leadership of School Administrators of Small-Sized Schools under the Sukhothai Primary Educational Service Area Office 1

Orathai Boontang, Nirada Wechayaluck

103-114
- PDF
A Study of the Characteristics of Teachers’ Spirituality in the 21st Century, Education Students, Uttaradit Rajabhat University

kulisara jitchayawanit, Sirikan Sriwisan, Benjamas Kerdmalai, Rungthiwa Prapripu, Utsanee Kaneaytip

115-122
- PDF
A Study of Public Satisfaction with the Service Quality Provided by of Local Government Agencies in Mueang District, Nonthaburi Province

Jinjutha Jenjarasareree, Jidapa Thirasirikul

123-130
- PDF
Influencer Marketing Affecting the Intention to Use Restaurant Services among Generation Y Consumers in Mueang District, Nakhon Ratchasima

Nuttiya Moonlao, Pongnarin Pitjatturat

131-144
- PDF
The Factors of Service Marketing Mix Affecting Customer Loyalty in the Co-working space Café Businesses in Bangkok

Onsikarn Supean, Suchanya Saichana

145-156
- PDF
Brand Experience and Attitude Related to Purchase Intention of Customer in Western Regions of Thailand: A Case Study of Agricultural Chemical Products

Punrapee Naiaroon, Kanokorn Booonmakerd

157-170
- PDF
Buddhist Principles and Political Awareness among Citizens in Mueang District, Khon Kaen Province

Phra Chansouda Hounghueang (Jakhajitto) , Suraphon Promgun, Sutipong Sawatta

171-184
- PDF
Public Participation in the 2024 Senatorial Election at Borabue District in Maha Sarakham Provice

Sarawut Yensawat, Chanchai Huadsri, Suraphon Promgun

185-198
- PDF
Effect of Integrated Marketing Communication towards Housing Estate Purchasing Decision for Employees in Eastern Economic Corridor, Mediating Role of Corporate Image

Chanatip Intasan, Areerat Leelhaphunt, Kanvalai Nontakaew Ferry

199-210
- PDF
Promoting Innovativeness through Community-Based Learning Management Combined with Collaborative Skills and Integration of Local Wisdom: "Hom Hug Ya Nang Leaf Shampoo, Sapan" for Grade 5 Students at Ban Sapan School, Nan Province

Nopparat Charoensil, Dararom Jaiping, Nongluck Jaichalad, Thananun Charoensil, Wipha Thongburi

211 - 222
- PDF
Development of 5E Learning Activities in Integrated Science with Community Learning Resources on "Fermented Bamboo Shoots" to Enhance Community Innovator Skills for Grade 3 Students at Ban Huai Hin Fon School, Mae Pa Subdistrict, Mae Sot District, Tak Province

Nongluck Jaichalad, Thida Tonnamlamthan, Rongrop Noysakun, Nopparat Charoensil, Phanpaporn Sumritphotong

223 - 232
- PDF
Factors Affecting the Success of the Mediation in the Process of Community Mediation Centers Applicable in Bangkok

Thanatcha Chankana, Punyawaj Traijutakarn

233-248
- PDF
The Effects of the 4E’s Marketing Strategy on Consumers’ Decision-Making in Selecting Gel Nail Salon Services in Songkhla Province

jiraporn Thongboonyang, Chalermkiat Ranglek, Prasit Rungruang

249-260
- PDF
A Systematic Review of Best Practices in Educational Resource Management at the Small-Scale Schools in Thailand

Rachapol Witayanont

261-274
- PDF
The Influence of 5A Marketing Strategy on Impressions: the Empirical Evidence of Tourists in Songkhla Old Town

Hathairat Wattanapruek, Thunwarut Tanwanich, Napassawan Yinjaroen, Prasit Rungruang

275-286
- PDF
Factors Influencing Behavioral Intention of Tourists Visiting the Naga Heritage Tourism Route, Phase 1: Mukdahan Province – Nakhon Phanom Province

Chalida Chuaysook

287-300
- PDF

บทความวิชาการ (Academic Articles)

Guidelines for Human Resource Development to Promote the Application of Artificial Intelligence in the Organizational Operations

Nissara Jaisue, wanvorn janu

301-310
- PDF
Outsourced Labor Management for Service Quality Enhancement: A Case Study of Clean for Green Company Limited

Anat Hannarong, Ingon Tanphan

311-320
- PDF
Approaches for Solving Service Problems of Phitsanulok Provincial land office

Nawarat Phurot , Ooraphin Sisakun, Anothai Thungkan, Urassaya Prairod, Phasakorn Dokchan

321-332
- PDF
Driving the Sub-district Democracy Promotion Centers in Phichit Province

Umawadee Uthaisri, Sureerat Jantarason, Thipsuda Chatsudarat, Phasakorn Dokchan

333-346
- PDF

Vol. 8 No. 3 (2025): May-June 2025

Full Issue

บทความวิจัย (Research article)

Factors Affecting the Loyalty of Industrial Customers of Capric (Thailand) Co., Ltd.

Factors Influencing the Purchasing Decision of Adhesive Tapes of Industrial Customers

Needs Assessment for the Promotion of Students’ Digital Literacy Skills at the Schools under Sakon Nakhon Primary Educational Service Area Office 1

The Learning Management Development Using the Activities for promoting English Speaking and Communication Skills of the Grade 5 Students

Experience, Reliability and Customer Satisfaction toward Purchase Decisions of Fashion Clothes among Bangkok Residents

Marketing Communication Affecting Purchasing Decisions of Adhesive Tape in Industrial Factories

Development of Tourism Applications for The Elderly and Disabled Groups

Educational Institution Administration in Digital Era for Educational Institution Administrators of Muang Nadan Group

The Needs for Developing Digital Leadership of School Administrators of Small-Sized Schools under the Sukhothai Primary Educational Service Area Office 1

A Study of the Characteristics of Teachers’ Spirituality in the 21st Century, Education Students, Uttaradit Rajabhat University

A Study of Public Satisfaction with the Service Quality Provided by of Local Government Agencies in Mueang District, Nonthaburi Province

Influencer Marketing Affecting the Intention to Use Restaurant Services among Generation Y Consumers in Mueang District, Nakhon Ratchasima

The Factors of Service Marketing Mix Affecting Customer Loyalty in the Co-working space Café Businesses in Bangkok

Brand Experience and Attitude Related to Purchase Intention of Customer in Western Regions of Thailand: A Case Study of Agricultural Chemical Products

Buddhist Principles and Political Awareness among Citizens in Mueang District, Khon Kaen Province

Public Participation in the 2024 Senatorial Election at Borabue District in Maha Sarakham Provice

Effect of Integrated Marketing Communication towards Housing Estate Purchasing Decision for Employees in Eastern Economic Corridor, Mediating Role of Corporate Image

Promoting Innovativeness through Community-Based Learning Management Combined with Collaborative Skills and Integration of Local Wisdom: "Hom Hug Ya Nang Leaf Shampoo, Sapan" for Grade 5 Students at Ban Sapan School, Nan Province

Development of 5E Learning Activities in Integrated Science with Community Learning Resources on "Fermented Bamboo Shoots" to Enhance Community Innovator Skills for Grade 3 Students at Ban Huai Hin Fon School, Mae Pa Subdistrict, Mae Sot District, Tak Province

Factors Affecting the Success of the Mediation in the Process of Community Mediation Centers Applicable in Bangkok

The Effects of the 4E’s Marketing Strategy on Consumers’ Decision-Making in Selecting Gel Nail Salon Services in Songkhla Province

A Systematic Review of Best Practices in Educational Resource Management at the Small-Scale Schools in Thailand

The Influence of 5A Marketing Strategy on Impressions: the Empirical Evidence of Tourists in Songkhla Old Town

Factors Influencing Behavioral Intention of Tourists Visiting the Naga Heritage Tourism Route, Phase 1: Mukdahan Province – Nakhon Phanom Province

บทความวิชาการ (Academic Articles)

Guidelines for Human Resource Development to Promote the Application of Artificial Intelligence in the Organizational Operations

Outsourced Labor Management for Service Quality Enhancement: A Case Study of Clean for Green Company Limited

Approaches for Solving Service Problems of Phitsanulok Provincial land office

Driving the Sub-district Democracy Promotion Centers in Phichit Province

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