Published: 2020-12-30

Research Articles

Determinants of Calendar Spread of SET50 Index Futures

Chatchawan Nootkasem, Sirikiat Ratchusanti, Chanon Chingchayanurak

1-18

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The effect of Human Capital, Marketing Orientation and Information Technology toward Competitive Advantage through linkage Financial Performance of Accounting Firms in Thailand

Anongwan Upradit, Boonthawan Wingwon, Jongkolbordin Saengadsapaviriy

19-45

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Myths and the Changing Paradigm of Mommy’s Powdered Milk in Bangkok

Urai Chaisen

46-66

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Influence of Characteristics on Entrepreneurial Intention: A Case Study of Business Administration Students, Chiang Mai Rajabhat University

Phathranit Sornsermsombut

117-142

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Language and identity of third sex masters of ceremony as represented in television programs

Walee Preechapanyakul

143-163

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Thai Media Roles in Nostalgic Situation of Thailand’s Migrant Workers

Phithaksak Thisaphak

67-91

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Logistics System Development of Import-Export Agricultural Products among Thailand and China: A Case Study of Thailand – Yunnan Province in Mekong River and 3A Route System (R3A)

PUWANART FUGGATE

182-208

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The State of Media Literacy Research in Thailand [1997-2017]

Viroj Suttisima, Pimonpan Chainan, Sasithon Yuwakosol

209-238

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The Impact of Marketing Innovation on the Performance of the Small and Medium Enterprises of Ceramics Industry in Thailand

Chanikan Panomupatam

239-257

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Developing Sustainable Tourism in Eastern Provinces of Thailand by Using Tourism Logistics Strategy and Management

Taweesak Theppitak

164-181

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Factors Determined Household Energy Expenditures and Household Energy Expenditures Inequality

ratchatapan Choiejit, Pacharaphat Siwapornanan

258-280

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Academic Articles

The The Evolution of Strategic Human Resource Management

Kannapat Kankaew , Pongsapak Trerattanaset

92-116

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