Published: 2023-12-12

Full Issue

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Research Articles

The School Policy Imposition to Solve the Problems of Early Love Among Chinese High School Students

Yi Huang, Pattama Pasitpakakul

105-120

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Chinese Enterprise Overtime Working Problems and Its Solutions: Case of Jinan City, Shangdon Province, China

Sun Tingting, Pattama Pasitpakakul

121-132

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Policy Recommendations for Carbon Footprint Reduction to Enhance Carbon Neutral Tourism in Krabi Province, Thailand

Nuttaprachya Nantavisit, Thiyapa Sathiankomsorakrai, Warit Jawjit, Thanapa Chouykaew

133-148

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The Impact of Corporate Social Responsibility on Customer Satisfaction of Electric Vehicles in Changsha City, Hunan Province, China

Zhang Yi, Lavan Tonesakulrungruang, Siriporn Sajjanand , Supattra Chantanasiri

149-162

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Evaluating The Relationship Between Financial Ratios and Firm’s Total Stock Returns: A Study of Thai Banking Firms

Keertiman Sharma, Kristian Luciani

163-178

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The Impact of E-commerce Live Streaming Servicescape on Consumers' Impulsive Purchase Intention

Zhou Hui, Siriporn Satchanan, Supattra Chantanasiri , Ariya Phuvakeereevivat

178-192

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Enhancing Tourism through Cultural Conservation: A Study of Puen Ancestors Worship Festival in Nakhon Nayok Province, Thailand

Pattama Pasitpakakul, Areewan Hussadin, Supit Boonlab, Sanitdech Jintana, Chaimongkhon Supromin , Manipat Saimek

193-208

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The Causal Relationship Factors Affecting to Performance for Luxury Business Operations Through Online Channels in Beijing Areas Republic of China

Guo Zhi, Wanpen Pengsomboon, Supattra Chantanasiri , Thananwarin Kosithanin

209-226

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The Impact of Business Model Innovation on the Performance of Small and Medium-Sized Internet Enterprises in Nanchang City, Jiangxi Province, China

Ma Xiaoqian, Wanpen Pengsomboon, Siriporn Sajjanand , Buraporn Kumboon

227-240

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The Development Consumers’ Repurchase Intention of Fresh Products on Community E-Commerce Platform in Changsha, Hunan Province, China

Sheng Yan, Buraporn Kumboon, Suchart Prakthayanon, Sirachaya Karaweak

241-256

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Influence of Employee’s Expectancy to Operational Efficiency of SMEs in Dalian City, The People’s Republic of China

Yin Xiao Li, Buraporn Kumboon, Siriporn Sajjanan, Suchart Prakthayanon

257-268

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Thailand's Domestic Political Turmoil in 1992 and Its Impact on ASEAN Integration: An Analysis of Key Events and Decisions

Xiangyun Li

269-282

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