Journal of Industrial Business Administration

Research Articles

• Factors Influencing Accountant’s Performance for company in Industrial Estate in Rayong Province

  Chamnan Ngerndee, Sasawat Gunpai, Napasorn Khiewpakdee, Chanisara Sunet

  1-14

  • PDF (ภาษาไทย)

• Marketing Plan of New Product Development Case Study of Processed Butternut Squash Products

  Kanyarat Sukhawatthanakun, Worravit Kultangwattana, Julalak Cherngsaard, Kajpon Chaithong, Sasiprapa Chorpraphan, Sirinya Chaichanasaeng, Witchaya Sunarak

  15-26

  • PDF

• A Study of Factors Affecting the Development of the Marketing Potential of the Restaurant Business through Electronic Media in Rayong Province

  Kedsuda Petchdee, Wiraphat Rattanaphonwarisakun, Chanapol Leangthanom, Sirima Tantitumrongwut

  27-36

  • PDF (ภาษาไทย)

• The Guidelines for Decreasing the Impact on Small and Medium Enterprise from the Epidemic Crisis in Thailand

  Supot Massayamas, Thanin Silpcharu

  37-48

  • PDF

• Guidelines for Providing Employee Benefits Not Required by Law in The Manufacturing Industry

  Rutcjarin Kullachart

  49-59

  • PDF (ภาษาไทย)

• Safety Management in Workplace for Operational Level Employees of Petrochemicals Industries in the Eastern Economic Corridor (EEC) Zone

  Warakorn Chuaysakun, Thitirat Thawornsujaritkul

  60-73

  • PDF (ภาษาไทย)

• The Effect of Marketing Communications on Generation X and Generation Y Consumer Behavior in Department Store Bangkok Province

  Tanasorn Girum, Nutnarin Aun-on, Chatchai Pungsuwan

  74-86

  • PDF (ภาษาไทย)