ACADEMIC SERVICES TO THE COMMUNITY OF U2T FOR BCG AND REGIONAL DEVELOPMENT IN NANG BUAT, SUPHAN BURI

Abstract

The objectives of this project were to: 1) design and produce community products in order to increase value creation and identity of Nang Buat sub-district, 2) distribute community products through online and offline channels, 3) arrange training seminars about community products for project participants and people in Nang Buat sub-district, 4) survey and fill 500 data sets in the big database system of Nang Buat sub-district. The findings indicate that: 1) the designs and products were the coconut brooms and weaving baskets which create different values and represent identity of Nang Buat sub-district, 2) the distribution of community products through online and offline market channels can access target customers thoroughly and efficiently, 3) the participants were instructed knowledge by production, marketing, and information technology specialists and, then, the participants could demonstrate the production of community products for people in the area in order to produce, distribute and earn incomes for own families, 4) the survey and collecting 500 sets of data related to Nang Buat sub-district will be useful for developing country and the community in the future. Moreover, after the completion of this project, the people in the area will be able to develop, produce, and distribute their community products to generate income for their families continuously.