Analysis of the Cultural Communication to Reproduce the Inthakin Legends

Abstract

The research of Analysis of the Cultural Communication to Reproduce the Inthakin Legends was a qualitative research based on the survey with 4 Inthakin legends. The objectives were to study the changes of Inthakin Legends both in form and content, to study the existence and change meaning of 4 Inthakin Legends, and to study the factors that affect the existence and change meaning of Inthakin Legends. By using the concept of Tradition Selection of Raymond Williams guide in the analysis, the research results show that Inthakin Legend Story created by The Tourism Authority of Thailand, Suwankhamdang Legend, 600 year celebration of Pha That Jedi Luang of Inthakin Legend and Oral History of Inthakin Legend have changed in both form and content to be consistent with the interests of the creators behind the legend. 4 Inthakin Legends have changed the essential contents such as following: townspeople, evil ghosts, the relevant location, the irreverence of two giants and Sao Inthakin, Moreover, the name of people who build up Sao Inthakin and the method of building have also been changed. Therefore, senders, receivers, messages and medium are factors of existence that change the meaning of Inthakin Legend.