Journal of Liberal Arts, Maejo University
https://so03.tci-thaijo.org/index.php/liberalartsjournal
<p><strong>Journal of Liberal Arts, Maejo University</strong></p> <p><strong>Online ISSN: 2985-3471</strong></p>คณะศิลปศาสตร์ มหาวิทยาลัยแม่โจ้en-USJournal of Liberal Arts, Maejo Universityต้นฉบับที่ได้รับการตีพิมพ์ในวารสารคณะศิลปศาสตร์ มหาวิทยาลัยแม่โจ้ ถือเป็นกรรมสิทธิ์ของมหาวิทยาลัยแม่โจ้ ห้ามนำข้อความทั้งหมดหรือบางส่วนไปพิมพ์ซ้ำ เว้นเสียแต่จะได้รับอนุญาตจากมหาวิทยาลัยฯ เป็นลายลักษณ์อักษรJournal of Liberal Arts, Maejo University Vol.12 No.1 (January-June 2024)
https://so03.tci-thaijo.org/index.php/liberalartsjournal/article/view/279231
๋Journal of Liberai Arts , Maejo University
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2024-06-272024-06-27121Literature Review of Violence Against Women Related to Alcohol Consumption and Control Strategies
https://so03.tci-thaijo.org/index.php/liberalartsjournal/article/view/270416
<p>The literature review conducted a qualitative research study by examining data from research documents related to controlling behaviors and violence against women associated with alcohol consumption. This study utilized data from electronic databases spanning from 2012 to 2022 and a total from 35 research articles were analyzed using content analysis.</p> <p>The study found that violence against women associated with alcohol consumption consists of three main factors: 1) biological factors: alcohol impairs the nervous system mechanism of the drinker, leading to the inability to control behavior appropriately, resulting in violent actions and increasing the risk of alcohol-induced diseases; 2) psychological and family factors: being inclined toward violent behaviors correlates with negative attitudes towards others people, viewing alcohol consumption as a means to alleviate distress, family environments involving alcohol use and violence, long-term relationships with communication issues within the family; 3) social and environmental factors: factors such as societal acceptance of violence, social norms that encourage alcohol consumption, and the perpetuation of violent behaviors due to cultural beliefs are influential. The strategies for controlling violence against women associated with alcohol consumption include limiting access to alcohol, raising awareness through campaigns and media to enhance understanding of violence, incorporating concepts of gender transformative approaches, modifying norms, and cultural aspects that promote sexual violence, as well as implementing laws and measures to prevent violence.</p>Ittipong Thongsrikate
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2024-06-272024-06-27121130Developing a Manual on the Power of Words for New Normal Lifestyle: Promoting Awareness of the Right to Privacy and Personal Data Protection for Bachelor of Arts Students in Thai Language Program of the Faculty of Humanities and Social Sciences, Chiang Mai Rajabhat University
https://so03.tci-thaijo.org/index.php/liberalartsjournal/article/view/267471
<p>The purpose of this research is to develop a manual titled “Developing a Manual on the Power of Words for New Normal Lifestyle: Promoting Awareness of the Right to Privacy and Personal Data Protection for Bachelor of Arts Students in Thai Language Program of the Faculty of Humanities and Social Sciences, Chiang Mai Rajabhat University” and to study the change of students’ behavior prior and after the use of the manual. The population studied in the research is 185 bachelor’s degree students in the Thai Language Program. The research instruments include 1) the manual, 2) the evaluation form 3) the self-assessment form. The research findings indicate that the manual was evaluated as "very good", with an average score of 4.96. Following the use of the manual, the scores on the self-assessment form regarding the use and protection of personal data for Bachelor of Arts Students in the Thai Language Program increased ( = 4.28) compare from prior = 3.79), with an overall improvement average score of 0.49.</p>Pongthiti Pas-ong
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2024-06-272024-06-271213156Developing Appropriate Technology for Mudmee Silk Designs at Sanmaka Sub-district, Pa Daet District, Chiang Rai Province
https://so03.tci-thaijo.org/index.php/liberalartsjournal/article/view/268291
<p>This study was a participatory action research. The purpose of the study was aimed to develop appropriate technology for mudmee silk designs at Sanmaka Sub-district, Pa Daet District, Chiang Rai Province. The research participants were 46 members of the silk weaving groups of Ban Wang Pha and Ban Wang Sila. Data were collected by means of interviews, group discussions, observations, and participatory workshops. Content analysis techniques were utilized for data analysis.</p> <p> The results showed that 1) the collection, copying, and designing of mudmee fabric patterns were inherited from generation to generation. 2) The use of a ready-made computer program to collect, copy, and design the patterns of mudmee fabric by the members of the silk weaving groups enabled them to design new beautiful patterns which made them can collect more patterns of mudmee fabric and practical in utilizing for weaving. 3) The use of a ready-made computer program also enabled them to create two new design patterns of mudmee fabric for silk weaving groups including Lanna Kom and Mudmee Hong Dam patterns.</p>Narong Jenjai
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2024-06-272024-06-271215776A Study of Love Events Involving the Protagonists in Lilit Phra Lo, Khulu Nangua, and Along Chao Sam Lo
https://so03.tci-thaijo.org/index.php/liberalartsjournal/article/view/271302
<p>The objective of this article is to study and analyze the events related to the love of the main characters in the literary works 'Lilit Phra Lo,' 'Khulu Nangua,' and 'Along Chao Sam Lo.' All data was gathered from primary and secondary sources relevant to the three narratives to conduct a thorough analysis. The data was examined through content analysis and presented using narrative synthesis. The study reveals that the love events involving the main characters in all three stories exhibit significant characteristics. These include: 1) the protagonists' encounters with love, encompassing both instances where love is sparked by hearsay and those where it develops through mutual understanding. 2) Partner selection and marriage dynamics, involving adult-mediated partner selection and rejection or avoidance of arranged partners. 3) Expressions of affection, comprising the establishment of positive relationships, depictions of hardships, acts of endearment, exchanges of items, courtship rituals, and formal farewells expressed through dedicated verses. 4) Instances of conflict and the resolution of love. However, due to the societal context, attitudes, and beliefs of each region that influence literature, the love events involving the main characters differ in detail. Furthermore, the love events involving the main characters in all three literary works also impact the narrative's progression as points of conflict and catastrophic endings, reflecting the belief in fate influenced by the influence of Buddhism on the Thai ethnicity.</p>Suthiya Pun-IadThiendanai Sermboonpaisarn
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2024-06-272024-06-2712177109The Study of the Built Environment Potential for Cultural Tourism Development around Bang Phrom Canal, Taling Chan and Thawi Watthana Districts, Bangkok
https://so03.tci-thaijo.org/index.php/liberalartsjournal/article/view/268753
<p>The increasing popularity of water-based tourism among urban residents, driven by the rise of floating markets and the flourishing business of renting kayaks for a cultural lifestyle experience, has led to transformations in several areas around Bang Phrom Canal and connecting canals in the Taling Chan and Thawi Watthana districts. These changes aim to accommodate both land and water tourism. This research, a mixed-method quantitative study combined with area exploration, employs the theory of Historic Urban Landscape to manage the patterns of cultural environmental creations. Presented through overlaid maps and overlay analysis, it sought cultural relationships with the areas during January 2023. Summarizing the cultural tourism potential of the Bang Phrom Canal could be divided into two sections. The first half or the near section of Bang Phrom Canal exhibits a tourist-friendly urban riverside landscape blending garden house architecture, reflecting authentic canal-side lifestyles. Meanwhile, the outlying section of Bang Phrom Canal features fewer historical urban landscape elements, mostly green spaces interspersed with garden houses, suitable for activities like kayaking or long-distance boat rides.</p>Asadapon KiatthanawatPatiphol Yodsurang
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2024-06-272024-06-27121110134Conservation and Development of Folk Wisdom of Hang Krarok Patterned Silk Weaving to Promote Educational Tourism of Ban Du Community, Muang Pak Sub-district, Pak Thong Chai District, Nakhon Ratchasima Province
https://so03.tci-thaijo.org/index.php/liberalartsjournal/article/view/269663
<p>This research explored the context and the folk wisdom of the Hang Krarok patterned silk weaving and examined guidelines for the conservation and development of the Hang Krarok patterned silk weaving and problems and difficulties of the conservation and development of the Hang Krarok patterned silk weaving in order to promote educational tourism in Ban Du Community, Muang Pak Sub-district, Pak Thong Chai District Nakhon Ratchasima Province. Key informants were 30 persons consisting of a community chairperson, local scholars, governmentul officials, private employees selected by the purposive sampling. The tools used in this research were an in-depth interview, an observation record, and a focus group discussion record. Collected data was analyzed by using content analysis method and described by descriptive statistics.</p> <p> The results showed that Hang Krarok patterned silk weaving had a unique local identity with a long history and inherited knowledge from experiences and practices. They built a network to promote and develop the educational tourism in Ban Du Community. The guidelines for the conservation and development revealed that Hang Krarok patterned silk weaving a curriculum should be arranged, the recording of silk weaving procedures and process as evidence of valuable heritage from ancestors should be encouraged to promote the educational tourism. The problems were found that lack of inheritance from the new generation, including a lack of public relations to promote the educational tourism. The suggestion is the involving sectors should provide by support knowledge, skills, materials, equipment, and budget for conservation and development of folk wisdom of Hang Krarok patterned silk weaving of Ban Du community, Muang Pak Sub-district, Pak Thong Chai District, Nakhon Ratchasima Province.</p>Kittisak Klinmuenwai
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2024-06-272024-06-27121135164The Belief of Nat and the Establishment of Social Space of Nat Kadaw in Myanmar
https://so03.tci-thaijo.org/index.php/liberalartsjournal/article/view/270401
<p>This article analyzes changes in people-and-ghost schemas that have influenced beliefs about <em>Nat Kadaw</em> and the establishment of social space in Myanmar. It uses documentary research methods, on which digital ethnographical analysis was applied from collected information from academic sources, research papers, theses, and documentary films that have appeared in electronic media over the past decade. Data analysis was conducted based on a compilation of concepts linked under the schema of people-and-ghost relations and neo-animism.</p> <p>The findings reveal that, firstly, the schema of people-and-ghost influenced the belief about <em>N</em><em>uts</em> and the organization of a new set of relationships. Meanwhile, rulers used the belief in <em>N</em><em>uts</em> and mediumship rituals as political tactics to establish new power relations. Ordinary people used their beliefs in <em>N</em><em>uts</em> and <em>N</em><em>ut</em> worship rituals to raise their requests for things that the state and rulers could not satisfy. Them <em>Nut</em> worship ceremony revealed the relationship between the schema of people-and-ghost with social practices in ritual spaces that were not human-centered. This new form of relationship moved beyond binary oppositions in a way beyond the physical borders but expanded the perimeter widely to include social and imaginary areas. Secondly, the appearance of <em>Nat Kadaw</em> in the <em>Nut</em> worship ceremony ritual reflected the change in the schema of gender that has been integrated into the schema of people-and-ghost. These changes impacted the reformation of the concept of life in a new social world that was fluid and connected to the context of a world without borders; the new conditions for becoming a <em>Nat Kadaw</em>; and a new set of relationship patterns in the ritual space which led to a new form of selfhood of <em>Nat Kadaw</em> being an important social actor.</p>Patcharin SirasoonthornWacharawuth Suesat
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2024-06-272024-06-27121165199Guidelines to Self-Management of the Elderly in Highland for Health Literacy Development
https://so03.tci-thaijo.org/index.php/liberalartsjournal/article/view/276107
<p>This research was an action research aimed to study guidelines for self -management of the elderly in highland of Maemon village, Huichompu, Mueang Chiang Rai province. This research study utilized self -management concepts based on a six-step approach: Setting goals, collecting data, processing data, making decisions, Implementing, and Self-evaluation. The study was divided into two steps, steps1: The qualitative research was conducted using guideline questionnaires for in-depth interviews. The samples consists of 10 persons: 2 community leaders, 2 public health officers, 2 village health volunteers, 2 elderly caregivers and 2 elderly people. Data were analyzed using content analysis. Steps2: An elderly group was organized based on the problem criteria identified in step 1, divided into 3 problems 1) nutrition 2) exercise 3) media. They participated in a self-workshop and participatory and non- participatory observations were conducted 5 times over 6 weeks. The sample group was selected using random sampling method of seniors aged 60 years and over. Data was gathered from 60 persons from the hospital medical record at sub-district health promoting hospital. A quantitative research method on health literacy was used. The instrument’s content and reliability by 3 healthy specialists. Quantitative analyses utilized frequency, percentage, and descriptive analysis for qualitative data.</p> <p>The results of the study showed that most elderly had middle level of health literacy (x̄ = 3.30) and middle level of self -evaluation. (x̄ = 3.30) The study suggests guidelines for self-management as a learning process for elderly people in highland areas. This process involves organizing group activities for elderly people with the same health problems, The findings indicate that these guidelines promote proper self-management for elderly people in high-altitude areas, even with communication limitations. The process enhances their perception of diverse health information, supports self-management practices, and fosters health literacy at each step of self-management which consists of 1) participatory learning and group process change each other 2) Checking for understanding after the supporting health information with ask and answer questions from sub-district health promoting hospital officers, then Practicing health behavior and evaluating themselves. </p>Piyaphun NuntaGunn ChansrisukotApalai SuksamranMetee WongweerapunAnon Seedapeng
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2024-06-272024-06-27121200228Factors in Media Reception and Use of Agricultural Media of Ban Pong Community, Pa Phai Sub-district, San Sai District, Chiang Mai Province
https://so03.tci-thaijo.org/index.php/liberalartsjournal/article/view/271510
<p>This study investigates: 1) supporting factors effecting use of agricultural media, 2) attitudes in exposure to agricultural media, and 3) use of agricultural media of Ban Pong community. The sample group consisted of 324 farmers living in Ban Pong community, Pa Phai sub-district, San Sai district, Chiang Mai province. A set of questionnaire was used for data collection and analyzed by using descriptive statistics and Peirson’s correlation.</p> <p>Results of the study revealed that the respondent attitude in exposure to agricultural media was found at a moderate level (3.10). Likewise, their attitude in exposure to agricultural media via group was at a moderate level (2.78) where as via mass was at a high level (3.51). Regarding use of agricultural media via an individual, as a whole, it was found at a moderate level (2.85) and via group was at a moderate level (2.60). Use of agricultural media in various aspects was found at a moderate level (2.83). Overall, attitude had a positive relationship with a statistical significance level at .01. As a whole, there was a positive relationship between attitude via an individual group and use of agricultural media with a statistical significance level at .01. However, attitude via group was found at a high level which made the relationship ranked first. This was followed by attitude via an individual and attitude via mass respectively.</p>Piya PalapanyaNakarate Rungkawat
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2024-06-272024-06-27121229254Influential Factors for Level of Perception on Reduction and Refusal of Plastic Use among Venders and Shoppers in Khon Kaen City Municipality Markets
https://so03.tci-thaijo.org/index.php/liberalartsjournal/article/view/270827
<p>This study investigates levels of perception on the reduction and refusal of plastic use among vendors and shoppers in the municipal markets of Khon Kaen City to find the factors that influence levels of their perception. This research used quantitative data collection methods. The sample used for the study consisted of 385 sellers and buyers from 12 urban markets in Khon Kaen City Municipality. It employed a sampling method with non-probability sampling selection. Data were collected using a structured questionnaire and personal interviews. The study used descriptive statistics consisting of frequencies, percentages, means, and standard deviations, and inferential statistics use multiple regression analysis : MRA .</p> <p>The survey found that the perception level of venders and shoppers in Khon Kaen City was high (67.0%) , and the factors influencing the perception level of plastic reduction and phasing out of sellers and buyers were statistically significant at the level of 0.05 : they consisted of , (1) law enforcement, (2) actions on using substituting materials for plastic, (3) use of substituting packaging for plastic, (4) reducing and eliminating plastic use to help combat global warming and protect the environment, and (5) knowledge of urban sustainability.</p>Bhisan KhamyarThanapauge Chamaratana
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2024-06-272024-06-27121255280Cultural Worldviews of Ethnic Rice Names in Phitsanulok
https://so03.tci-thaijo.org/index.php/liberalartsjournal/article/view/266655
<p>This research aims to analyze the cultural worldviews reflected in the Ethic rice names in Phitsanulok province, as documented by the Department of Agriculture in the publication <strong>"Thai ethic rice varieties"</strong> (2000). The study employs an anthropological linguistic framework to investigate 146 rice varieties categorized into three semantic fields: characteristics, human or body parts, and places. Utilizing the framework of linguistic relativity, the research methodology involves fieldwork through participant observation with a minimal level of involvement. The results of the study reveal the cultural worldviews comprising 11 elements: the traditional agricultural worldview, local wisdom, ways of life, ancient language, natural and physical environment, beliefs, social values, subsistence economy, family and kinship systems, cultural customs and traditions, and governance systems.</p>Satitaporn SrihirunUnchalee Singnoi Wongwattana
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2024-06-272024-06-27121281312The State and Conditions of Social Cohesion among Higher Education Students in Southern Border Provinces
https://so03.tci-thaijo.org/index.php/liberalartsjournal/article/view/269544
<p>This research article aimed to study the state of social cohesion among undergraduate students at Prince of Songkla University, Pattani Campus. The 27 informants of this study consisted of 15 students who were sophomore, junior and senior, 9 administrators of Student Affairs, and 3 student advisors. The data were collected through in-depth interview using a semi-structured interview form. The data were analyzed using correlation to theory concepts. The study revealed that social cohesion condition among undergraduate students established social interaction in a high level of social cohesion in many contexts. The condition establishing social cohesion comprised three levels: the individual level, which occurred with membership motivation, social cohesion perception, and participation; the community level, which considered the same value and social capital; and the institution level. The results of this study led to two levels of proposals: the policy level, where administrators should be aware of and establish proactive policies toward truly cultural diversity, and the performance level, where the administrators should emphasize extreme activity at every level based on cultural diversity management. The interaction between students from different cultures must be focused on. Lecturers and Student Affairs department should enhance diversity management skills and cultural communication. Moreover, student leaders should possess the cultural leadership to be an exemplary model in living together in cultural diversity society.</p>Somruedee SanguankaewKasetchai LaeheemWanchai Dhammasaccakarn
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2024-06-272024-06-27121313347Morality in Oscar Wilde’s Fairy Tales
https://so03.tci-thaijo.org/index.php/liberalartsjournal/article/view/268800
<p>This research aims to examine the moral issues presented in seven of Oscar Wilde’s fairy tales from two collections: <em>The Happy Prince and Other Tales</em> (1888) and <em>A House of Pomegranates</em> (1891). This research framework employs literary criticism with a focus on moral critique. The results showed that Wilde explores the concepts of both morality and immorality in his fairy tales, such that moral people either gain rewards or do not gain them. Likewise, immoral people are either punished or not punished. There are five main moralities in the fairy tales; namely, self-sacrifice, repentance, generosity, compassion, and empathy. Regarding poetic justice, self-sacrifice, and generosity, they can either be rewarded or not, while repentance, compassion, and empathy are consistently recompensed. In terms of immorality, Wilde argues that selfishness and cruelty can either be punished or not. Moreover, immoral people tend to take advantage of naively moral ones.</p> <p><br /><br /></p>Weowan Budharugsa
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2024-06-272024-06-27121348374The Image of Recreational Marijuana in Thai Society as Reflected in Music from 1957 - 2023
https://so03.tci-thaijo.org/index.php/liberalartsjournal/article/view/268994
<p>This research article aims to present the meaning of recreational marijuana in Thai society, from 1957-2023, through marijuana song. The article utilizes the concepts of resistance in everyday life to explain the significance of marijuana in Thai society. The study found that the dominant discourse on marijuana in Thai society portrayed it as a dangerous drug. However, recreational marijuana users have resisted societal definitions, finding ways to express themselves and give marijuana significance as a plant that can treat diseases and create happiness. After decriminalization, marijuana has taken on new meanings, such as being a symbol of coolness.</p>Praewkanid Kamwong
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2024-06-272024-06-27121375403