A Management Model for the Chang Knowledge Park Museum, Surin Province

Authors

  • Phatcharaphorn Kookittikasem Faculty of Management Technology Rajamangala University of Technology Isan Surin Campus
  • Poranee Loatong Faculty of Management Technology Rajamangala University of Technology Isan Surin Campus
  • Nathapong Promjit Faculty of Management Technology Rajamangala University of Technology Isan Surin Campus

DOI:

https://doi.org/10.14456/ajmt.2024.24

Keywords:

The Chang Knowledge Park, Museum, Learning Management Model

Abstract

This research aimed to 1) develop a learning management model for the Chang Knowledge Park Museum, Surin Province, 2) examine the learning efficiency by comparing visitors’ knowledge before and after using the developed learning management model at the Chang Knowledge Park Museum, and 3) assess visitors’ satisfaction towards the learning management model. The respondents were 50 visitors to the museum, selected through purposive sampling. The research instruments included a questionnaire with a reliability coefficient of 0.87. Data were analyzed using percentage, mean, standard deviation, and dependent t-test. The findings revealed that: 1) The development process of the learning management model, synthesized from relevant theoretical concepts, comprised 5 steps and achieved the efficiency criterion of 80.00/89.50. 2) The visitors’ knowledge assessment scores increased significantly after participating in the learning management model activities (p < 0.05) and 3) The overall visitors' satisfaction towards the learning management model was at the highest level

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Published

2024-12-30

How to Cite

Kookittikasem, P., Loatong, P., & Promjit, N. (2024). A Management Model for the Chang Knowledge Park Museum, Surin Province. Academic Journal of Management Technology, 5(3), 31–47. https://doi.org/10.14456/ajmt.2024.24

Issue

Section

Research Article