Developing a Manual on the Power of Words for New Normal Lifestyle: Promoting Awareness of the Right to Privacy and Personal Data Protection for Bachelor of Arts Students in Thai Language Program of the Faculty of Humanities and Social Sciences, Chiang Mai Rajabhat University

Abstract

The purpose of this research is to develop a manual titled “Developing a Manual on the Power of Words for New Normal Lifestyle: Promoting Awareness of the Right to Privacy and Personal Data Protection for Bachelor of Arts Students in Thai Language Program of the Faculty of Humanities and Social Sciences, Chiang Mai Rajabhat University” and to study the change of students’ behavior prior and after the use of the manual. The population studied in the research is 185 bachelor’s degree students in the Thai Language Program. The research instruments include 1) the manual, 2) the evaluation form  3) the self-assessment form. The research findings indicate that the manual was evaluated as "very good", with an average score of 4.96. Following the use of the manual, the scores on the self-assessment form regarding the use and protection of personal data for Bachelor of Arts Students in the Thai Language Program increased ( = 4.28) compare from prior = 3.79), with an overall improvement average score of 0.49.