สำนวนไทยใหม่ในโซเชียลมีเดีย; ภาพสะท้อนสังคมไทย ในรอบทศวรรษ (2550-2560) (Modern Thai Idioms in Social Media; Thai Society Reflections on a Decade (2550 - 2560 B.E.))

Abstract

The objectives of this research; Modern Thai Idioms in Social Media; Thai Society Reflections on a Decade (2550 - 2560 B.E.), is to study viewpoints of present Thaisociety in 105 modern Thai idioms appearing in social media, for example, Facebook, Twitter, during 2550 - 2560 B.E. In terms of steps in the study, the researcher has studied information by following the way of folklore focusing on contemporary culture or popular culture. Also, modern idioms can be repeatedly counted in. The researcher has divided the modern Thai idioms into 6 areas: consumerism, political affairs, sexuality, technology, sense of humor, and sarcasm. Findings of the research are as the followings. Consumerism; the modern Thai idioms have reflected the way of thinking and values of Thai people at the present time. They have been enchanted by money, and objects and they want their appearance to be clearly seen by the society. Political affairs; the modern Thai idioms have reflected Thai people’s viewpoints and their ways of thinking when political events have happened by parodying behavior or events. Sexuality; the modern Thai idioms have reflected the value of sexuality. The idioms have shown that Thai people have been open minded and have accepted the third gender more. However, there are some people who have resisted and have not accepted behaviors of the third gender. Technology; the modern Thai idioms have reflected technology which has had a role in Thai people’s way of life at the present time. Sense of humor; the modern Thai idioms have reflected Thai people’s sense of humor. Also, no matter what events have happened to them, they can deal with that and can change these events or situations to be a joke by adapting or copying the old idioms or discourses to new ones. However, it can make people in the society smile. This shows the ability of Thai people in terms of using language artistically and language intellectuality of Thai people. Sarcasm; the modern Thai idioms have showed Thai people’s habit and behavior when they have met the unsatisfied events. They would say sarcasm words by using sharp words but with sense of humor.