The approach for Quality Accounting Office's Service in Thailand
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Abstract
Abstract
This research article aimed to study 1) The approach for Quality Accounting Office's Service in Thailand. By Mixed Methods between Quantitative Research and Qualitative Research. The sample were Head of Accounting Office or Managing Partner or Board of the Quality Accounting Office in Thailand which has 153 quality accounting offices. Using by a specific selection method. 153 questionnaires were used to collect data and in-depth Interview with Management System Certification Institute (Thailand) 5 persons, Business Accounting Development Officer (Department of Business Development) 5 persons, Director of Business Accounting Division 1 person. The data were analyzed by Descriptive Statistics and Reference statistics contain with percentage average and standard deviation variance analysis and exploratory analysis.
The research results were found as follows;
The result found that the approach for Quality Accounting Office's Service in Thailand are the elements of service management processes are related to Quality Accounting Office's Service in high level. 3 independent variables that entered into multiple regression equations consist of technology and innovation, fulfilling needs and quick convenience, describe the variations of independent variables was 62.80% with and a standard error of prediction was .229%. From the forecasting found that fulfilling needs related to service management process, quick convenience, technology and innovation, respectively.
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