Marketing Promotion Model by Using Online Social Media of Agricultural Cooperatives in the Northeast of Thailand

Abstract

This research article Its objectives are 1) to create a model for the management of moral support for students. 2) Evaluation the management model for enhancing moral of the volunteering of vocational college students office of Vocational Education Commission Development. by 2 steps are as follows; 1) creating a model By Study of the conditions of the administration of spirit moral promotion volunteer in vocational schools under the Office of Vocational Education. By studying documents, studying conditions and needs. Using the questionnaire for administrators, teachers, educational personnel, totally 357 people and in-depth interviews of 9 school directors. The data obtained were drawn up and checked for suitability, accuracy and covered by in-depth interviews with 9 experts. 2) Assess the management model for enhancing moral of the volunteering of vocational college students office of Vocational Education Commission form in two schools to check the Utility and Feasibility by using check list form. The research revealed that the management model for enhancing moral of the volunteering of vocational college students office of Vocational Education Commission consists of 3 main components, which are 1) Moral in volunteerism consists of 3 sub-components which are moral volunteerism in awareness, Moral volunteerism in attitude and moral volunteerism in behavior. 2) The PDCA Deming Quality Cycle Management process consists of 4 sub-components, plan, do, check, and act. 3) There are 5 sub-factors promoting the moral promotion of the students. There are policy formulation, exemplary leadership, building knowledge and understanding, encourage participation, continuous monitoring and evaluation. From the results of the trial and evaluation of the developed model Found that it has the highest level of benefits and possibilities. ( = 4.74, S.D.= .44) , ( = 4.62, S.D.= .47)