Published: 19-12-2024

Full Issue

Full Issue

บทความวิจัย (Research Article)

Designing Empowering Incentive Pay Components for Generation Y University Professors in Thailand

Wanvicechanee Tanoamchard, Jamnean Joungtrakul

1-30

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Meaning and Trends of Service Innovation of Glamping

Wanwisa Ploy Insawang, Santidhorn Pooripakdee

31-57

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Unfolding Model of Turnover for Enhancing Employees’ Retention Rate: A Study from Auto Parts Manufacturing SME in Thailand

Sansoen Sattavorn

58-84

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The Influence of Internal Management Styles on Service Climate and Employee Service Performance in the Hotel

Thariga Pholloke

85-111

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The Guideline for Risk Management for Sport Tourism Development in Suphan Buri Province

Rungnapa Lertpatcharapong

112-137

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Structural Equation Model of the Causal Effects of Strategic Innovation Management Practices on Human Capital and Innovative Performance in Small and Medium-Sized Enterprises

Apinyaporn Sopa

138-167

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Regulation and Promotion of International Road Freight Transportation between Thailand and Malaysia

Chackrit Duangphastra

168-192

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Causal Influences on Perceptions of the Marketing Mix with Online Behavior towards Middle-aged Consumers in Purchasing Decisions on Social Media in the Northeast of Thailand

Penporn Pukahuta, Natnicha Nisaisuk, Pansri Batrpho

193-222

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