Innovation in logistics management of a bakery manufacturing company

Authors

  • Opas Chutimaporn Rajamangala University of Technology Rattanakosin
  • Phakamon Phokathirakun Rajamangala University of Technology Rattanakosin
  • Thitima Holamyong Rajamangala University of Technology Rattanakosin
  • Athitach Siravirasara Rajamangala University of Technology Rattanakosin

Keywords:

innovation, logistics, bakery manufacturing company

Abstract

Academic article aims to study 1. describe the logistics management context of a bakery manufacturing company. 2. identify the problem of logistics management of bakery production companies. 3. propose a guideline for the development of bakery production company's logistics management. According to the study of the situation of the epidemic of the Coronavirus 2019 or COVID-19, it is a pandemic after finding infected people around the world in the business of bakery production companies experiencing problems with raw material management, payments, salary payments. of employees including the transportation of goods Stable high company costs while increasing sales prices are still limited. put pressure on the net profit of entrepreneurs’ High utilities and transportation costs the price of important raw materials in the bakery business such as flour, sugar, oil and various consumable products. Including the price of fuel energy that has continuously increased. Transportation is important to businesses in terms of raw material procurement, production, and distribution. In many businesses, transportation costs are a significant cost. and affecting the total cost of products and services. especially in the current situation Rising oil prices and intense business competition Every company must find ways to reduce various expenses so that the company can have more sales than competitors in the same market. In which the transportation of goods each time there will be an expense. and the value of the consignment which must be supervised and controlled Including the needs of customers who are considered very important, if not able to manage the transportation well Study and bring innovation to be used in freight management. land transport management system both about the vehicle and operation including planning control staff Make the most profitable transportation efficiency. To help reduce costs and deliver products to customers within the specified time.

References

Apiprathayasakun, K. (2003). Logistics and Supply Chain Management “Strategy: Make Rich, Help. Save”. Bangkok: Nattaporn Printing House

Boonthong, P. (2018). Administration of the Sangha in the Southern Region. Journal of Mahachulalongkornrajavidyalaya University, 5(1), 1-12.

Chairat, P. (2004). Introduction to Innovation Management: Innovation Management for Executives. Bangkok: National Innovation Agency, Ministry of Science and Technology.

Duangpastra, C. (2000). Principles of Transportation. Bangkok: Chulalongkorn University Printing House

Hisrich & Kearney. (2014). Managing Innovation and Entrepreneurship: A Global Perspective. New York: SAGE Publications.

Suharitdamrong, W. & Kitchainukul, T. (2000). Development of Gillette's logistics strategy. INDUSTRIAL TECHNOLOGY REVIEW. 75, 133-138.

Wutthirong, P. (2008). Organizational Development, Human Resource Development, Technological Innovation—Management. Bangkok: Chulalongkorn University Book Center.

Downloads

Published

2024-08-19

How to Cite

Chutimaporn, O. ., Phokathirakun, P. ., Holamyong, T., & Siravirasara, A. . (2024). Innovation in logistics management of a bakery manufacturing company. Journal for Developing the Social and Community, 11(2), 117–134. Retrieved from https://so03.tci-thaijo.org/index.php/rdirmu/article/view/265152

Issue

Section

Research Articles