Learning management to create community-based tourism destinations in line with Korat people's way of life to lead to creative economic development in Nakhon Ratchasima

Abstract

Nakhon Ratchasima has many tourist attractions that can be developed into tourist attractions by the community. The area with potential for development is Mueang Nakhon Ratchasima District. Nakhon Ratchasima Province Because it is the number 1 tourist destination for both Thai and foreign tourists visiting the Northeastern region. Therefore, the development of a creative economy at the fundamental level through community-based tourism will result in local communities earning a circulating income in the local economy. This research aimed to study the potential of community-based tourism sites in line with the way of life of Korat people in Mueang Nakhon Ratchasima District. Nakhon Ratchasima Province. To create learning management of community-based tourism routes in line with Korat people's way of life in the Muang Nakhon Ratchasima area Nakhon Ratchasima Province And to assess the economic and social impact received from the community-based tourism development Which corresponds to the way of life of Korat people in the Muang Nakhon Ratchasima District Nakhon Ratchasima Province. There are 5 target areas, namely the Thao Suranaree Monument area, Agricultural Demonstration Center According to Sufficiency Economy Philosophy Suranaree Camp, Sala Loi Temple, Nakhon Ratchasima Learning Park, And Ban Pra Dok / Ban Muen Wai Mueang Nakhon Ratchasima District Nakhon Ratchasima Province. 3 target groups: People involved in community-based tourism, Tourist group, And community leaders. Tools used for data collection consist of a potential assessment form, a questionnaire, and an evaluation form. For data analysis is descriptive content analysis. And quantitative analysis with simple statistics such as frequency, percentage, mean and standard deviation.

The results of the study found that (1) the potential of community-based tourism sites in line with Korat people's way of life. In the area of Mueang Nakhon Ratchasima, Nakhon Ratchasima Province. Found to have the overall potential at the highest level. The average value was 4.40. The safety of tourism resources has the greatest potential. Followed by the potential of tourism resources and the values of tourism resources. (2) the creation of learning management of community-based tourism routes that are in line with Korat people's way of life in the Muang Nakhon Ratchasima District, Nakhon Ratchasima Province. It was found to affect the management of learning to create a tourist attraction at a high level. The average was 4.09, with the product side the most agreeing. Next is the tourism environment and the product standpoint. and (3) economic and social evaluation obtained from the development of tourist attractions. By communities that are consistent with the way of life of Korat people in the Muang Nakhon Ratchasima District, Nakhon Ratchasima Province. It found that the overall economic and social value was at a high level. The average value was 3.95, with the local economic impact being the most cost-effective, followed by the local social impact.