Educational Management Strategies of Rajabhat University for the Consistency in Social Requirements
Keywords:
Strategies, Educational Management, Social RequirementsAbstract
The purposes of this research were to : 1) study educational management conditions of Rajabhat University, 2) study the social requirements towards educational management of Rajabhat University and 3) propose the educational management strategies of Rajabhat University that were consistent with the social requirements. This study utilized a mixed methods research. There were 768 of questionnaire respondents. The in-depth interview was used with 45 key informants. Data analysis were content analysis, proposing strategies and making a draft having it examined by experts in focus group discussion. The results found that :
- The educational management conditions of Rajabhat University as a whole was at the high-level including arts and culture conservation, graduate production research and community services respectively
- The social requirements towards the educational management of Rajabhat University : 1) Graduate production including the development of local curriculum and integration of educational 2) Research including the establishment of the research networking between the universities and local organizations 3) Community services including the development of community service system towards local curriculum preparation 4) Arts and culture conservation including the integration of local wisdom into the educational management system of the universities
- Educational management strategies of Rajabhat university that were consistent with the social requirements consisted of four strategies : (1) the educational management for local stability, (2) the development of graduate ability towards the digital society, (3) the integration of community services, research and innovation for the improvement of quality of life and (4) the strengthening of educational management efficiency.
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Kotler, P., & Murphy : E. (1981). Strategic Planning for Higher Education. Journal of Higher Education, 52 (5), 470–489. [In Thai].
Ministry of Education (2006). Announcement of the Ministry of Education Higher Education Standards 2006. Government Gazette. Book 123, Chapter 105d. Page 5-7. [In Thai].
Ministry of Education (2009). Announcement of the Ministry of Education on the National Qualifications Standards for Higher Education 2009. Bangkok : Ministry of Education. [In Thai].
NarumolSoonsawad. (2009). Strategic management for competitive advantage. Bangkok : Wanthip. [In Thai].
Office for National Education Standards and Quality Assessment. (2007). Annual Performance Evaluation Report 2007. Bangkok : Office for National Education Standards and Quality Assessment. [In Thai].
Office of the Higher Education Commission. (2017). Draft of Long-Term Higher Education Plan for 15 Years, Issue 3. (2017-2032). [Online] http : //www.ubu.ac.th/web/files_up/03f2017040916420783.pdf. [25 July 2017]. [In Thai].
Office of the Higher Education Commission. (2018). Graduate Employment Status System. [Online] http : //www.employ.mua.go.th. [20 February 2018]. [In Thai].
Office of the Higher Education Commission. (2018). Number of students and professors in Thai higher education institutions. [Online] http : //www.info.mua.go.th/information/show_all_statdata_table.php. [23 February 2018]. [In Thai].
Office of the National Economic and Social Development Board, Office of the Prime Minister. (2016). The 12th National Economic and Social Development Plan (2017 - 2021). [Online] http : //www.nesdb.go.th/ewt_dl_link.php?nid=6422. [12 July 2017]. [In Thai].
Office of the President of Rajabhat University. (2017). New Strategies of Rajabhat University for Local Development in accordance with the 20-Year Royal Plan (2017 - 2036). Bangkok : Chandrakasem Rajabhat University. [In Thai].
Parisha Marie Cain (2011). The possible scenario of Kalasin Rajabhat University in becoming the university for local development next decade. Doctor of Educational Thesis (Educational Administration) : Maha Sarakham Rajabhat University. [In Thai].
Pikul Bhoomkokrak. (2007). Model of Rajabhat University Management under the Rajabhat University Act 2004. Doctor of Education Thesis (Educational Administration) Burapha University. [In Thai].
Prueng Kitjaratporn. (2011). Study of the readiness of Rajabhat University to enter the ASEAN Community 2015. Phranakhon Rajabhat University. [In Thai].
Rajabhat University Act 2004. (2004,1 June). Government Gazette. Book 121 Special episode 23 A. Pages 10-20. [In Thai].
Rambhai Barni Rajabhat University. (2015). Summary of the employment situation of Rambhai Rajabhat University graduates, academic year 2015. Research Report, Research and Development Institute, Rambai Rani Rajabhat University. [In Thai].
Somjintana Jirayukul. (2011). Proposed educational provision strategies for Rajabhat Universities to enhance community’s economic strengths. Doctor of Educational Thesis (Educational development), Faculty of Education, Chulalongkorn University. [In Thai].
Supang Chantavanich. (2012). Qualitative research methodology. 20th edition. Bangkok : Dan Sutha Printing. [In Thai].
Tippawan Lorsuwannarat. (2008). “The high performance organization and social responsibility”. Journal of Public and Private Management, 15 (2), p. 11-36. [In Thai].
Tortrakool Ubolwatra. (2007). Proposed strategies for Thai higher education institutions in the context of free trade agreement. Doctor of Educational Thesis (Educational development), Faculty of Education, Chulalongkorn University. [In Thai].
Yos Borisutdhi. (2015). Community Study : Research Base Concepts and Scientific Process. Khon Kaen : Khon Kaen University. [In Thai].
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Published
2019-12-30
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Donviset, T. (2019). Educational Management Strategies of Rajabhat University for the Consistency in Social Requirements. Journal of Research and Development Institute Rajabhat Maha Sarakham University, 6(2), 381–398. Retrieved from https://so03.tci-thaijo.org/index.php/rdirmu/article/view/233201
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