Adding Brand Value Through Branding and Trading Tools

Abstract

A brand is an image or expectation that consumers have for all products or services of an organization. It's all about creating a unique, unique experience. Help consumers distinguish and remember reach and impress. Products with Added brand values show that they are sustainable. Consumers have confidence and acceptance of quality. Leads to brand loyalty with good referrals. Make businesses save on marketing promotions. Adapting to E-Commerce all use digital technology online credibility when consumers see it, they gain confidence in purchasing a product or service. Adding a badge from an internationally recognized agency. The brand is considered a tool to help make the product more reliable because it is considered a guarantee of the quality of the product, such as Geographical Indication (GI) logo, electronic commerce registration mark, Thailand Trust Mark, Thai product award. with a good design, DEmark brand certified organic products. All are to upper confidence for entrepreneurs and consumers.