The Perception of Number Nine in Contemporary Thai Society

Abstract

This article aims to study meaning processes and perceptions about number "nine" in contemporary Thailand. Folklore theory is mainly applied to analyze and elucidate cultural meanings of number nine. The information is collected from various sources including academic studies and social media information. The researcher also analyzes the contribution of modern culture combined with number nine. The study found that number nine is significantly applied in contributing "creative" Thai cultures. Due to its homophone and symbolic character, number nine is linked with astrological meanings; sacredness and prosperity. It is also represented as a monarchical symbol. In terms of economic prospect, number nine plays a role as "cultural capital". Thus, number nine in Thai perception illustrates the dynamic of Thai culture that is beneficial for economic and social structures in contemporary Thai society.