FACTORS INFLUENCING THE UTILIZATION OF TEAK WASTE FOR CREATIVE LANAN PRODUCTS

Abstract

This research sought to examine the factors influencing the use of teak waste in the production of Lanna Thai products and the design of Lanna souvenirs. The structural equation modeling of Lanna Thai products was employed to identify factors influencing the structural equation modeling of Lanna Thai items. This mixed-method research employed quantitative analysis through exploratory factor analysis (EFA) and structural equation modeling (SEM), alongside a qualitative approach centered on comprehensive interviews with entrepreneurs. The sample comprised 385 consumers from the Phrae Furniture Trade Association and those interested in teak items who participated in the Walking Street at Kad Kong Kao, Phrae Province. Data were gathered via comprehensive interviews and questionnaires regarding the utilization of teak waste to formulate design guidelines using novel production techniques. The structural equation modeling of Lanna Thai products was established by structural equation modeling and satisfaction evaluations. A total of 398 consumers involved in the "Jing Jai Market" were chosen using simple random selection. The study tools comprised interviews and standardized satisfaction evaluations. The findings indicated that ten variables explained 60.272 percent of the variance, comprising Factor 1: Local Wood; Factor 2: Production Technology; and Factor 3: Lanna Thai Products. By integrating these three criteria into the design of Lanna Thai souvenirs, we analyze Lanna Thai traditions and amalgamate them with modern technology to produce Lanna Thai souvenirs. Structural equation modeling was employed to examine the index values, which aligned with the criterion. All three aspects impacted the newly formulated structural equation model, which may be employed to devise methods for entrepreneurs and communities to utilize local resources in conjunction with modern technology to foster sustainable future breakthroughs.