ORGANIZATIONAL CHARACTERISTICS, MANAGEMENT FACTORS, HUMAN RESOURCE MANAGEMENT AND HUMAN RESOURCE DEVELOPMENT AFFECTING THE COMPETENCIES OF THAI TRADITIONAL MEDICINE PRACTITIONERS IN PRIVATE CLINICS

Abstract

This quantitative research aimed to 1) Examine organizational characteristics, administrative factors, Thai traditional medicine practitioner management, Thai traditional medicine practitioner development and the competencies of Thai Traditional Medicine practitioners in private clinics. and 2) Investigate how organizational characteristics, administrative factors, Thai traditional medicine practitioner management and Thai traditional medicine practitioner development affect the competencies of these practitioners. The sample consisted of 240 Thai traditional medicine and applied Thai traditional medicine clinics. Selected through multi-stage random sampling. Data were collected using a five-point rating scale questionnaire. The research instruments were evaluated for quality by experts. Yielding an Index of Item Objective Congruence (IOC) of 0.97 and a Cronbach's alpha reliability coefficient of 0.972. Data were analyzed using descriptive statistics, including mean and standard deviation. As well as inferential statistics, including independent samples t-test, one-way analysis of variance (ANOVA) and multiple linear regression analysis. The results revealed that the overall competencies of Thai traditional medicine practitioners differed significantly at the .01 level, categorized by the number of years the clinic had been in operation and the number of practitioners working within the clinic. Furthermore, administrative factors, Thai traditional medicine management and Thai traditional medicine development collectively predicted the competencies of Thai traditional medicine practitioners in private clinics at 78.3 percent (R² = .783) with statistical significance. The specific predictive factors influencing their competencies included workforce planning and recruitment, development evaluation, operational processes, career development, ethics and morality, conflict management, training, motivation, personnel, and compensation and performance management. These findings reflect critical practical guidelines for enhancing the quality and efficiency of Thai traditional medicine practitioners in the private clinic.