Research on the Characteristics and Design Strategies of Multimodal Interactive Design in Public Spaces (Immersive Experience)
DOI:
https://doi.org/10.60027/iarj.2026.e295495Keywords:
Public Space, Virtual Reality, Bodily Perception, Immersive Experience, Interaction Design StrategyAbstract
Background and Aims: This research looks at using stuff like AR, VR, and MR in making public spaces. The idea is to see how we can make people want to use this tech more and do cool things in places like public spaces. Through the study of different examples from around the world, we want to see how such technologies can make culture relevant and interactive, and make designs for space more innovative by coming up with different ways to improve the user's experience.
Methodology: The research employed a mixed-methods approach, that is, combining quantitative and qualitative research. In this study, 200 case studies were selected from various locations, including China, the USA, and France. The public spaces analyzed were the Louvre-Lens, France; the Forbidden City Museum, China; and the Tokyo National Museum, Japan. Data collection comprised field surveys (N=300), expert semi-structured interviews (N=30), and text mining from case-study documents. The cases chosen utilize AR/VR/MR, and if it is relevant to multimodal interaction design.
Results: From the analysis, it is found that some main conclusions can be drawn: among the cases that are analyzed, 85%have successfully used AR, VR, or MR technology to enhance user involvement, especially in museums and exhibitions. An example of a multimodal interaction framework pointed out 70%touch touch-based interfaces, 75% used AR-based navigation systems, and 65%VR installation being utilized. Public spaces that had incorporated local cultural narratives, like the Louvre-Lens and the Forbidden City Museum, had the highest levels of immersion and engagement, with 74% and 72%, respectively. 82%User survey preference for interactive experiences, especially with touchscreens, but less VR tech, especially for older users.
Conclusion: The study points out the way in which fully immersive multi-mode interaction can improve the experience of the public space. By merging AR, VR, and MR technologies together with user–centered design, public spaces can achieve more user engagement and interaction. The study gives practical ways to create public places where cool tech stuff, important culture stuff, and being easy to do are all mixed up together. It will add to building the understanding of how mixing digital and physical places changes the making and feeling of public places.
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