The promotes of product development project for community enterprise of PhuKamyao, Phayao

Authors

  • อภิวัฒน์ ปันทะธง School Of Communication Technology, University of Phayao, Phayao Province 56000
  • ปิยฉัตร อุดมศรี School Of Communication Technology, University of Phayao, Phayao Province 56000

Keywords:

Product development, Community enterprise, Phu Kamyao, Phayao

Abstract

The objectives of this project are 1.To promote the development of product, packaging and advertisement media which it developed 4 new models. 2.To create more value of product and in order to increase national and international commercialization. The value of the product increased by a coalition of local products. 3.To improve acknowledge and expanded experience of the Computer Graphic and Multimedia’s students and convey to society in Amphoe Phukamyao, Phayao, Thailand. It was found that the students have knowledge and experience in computer and multimedia and be able to apply their skills from the training program into practice. 4.To develop some product models for community enterprise of Phukamyao, Phayao by contribution of students and lecturers of University of Phayao’s. It was found that this developed model can be used. 5.To study the impact of product model toward 100 people which was divided by sex. The data collection consisted of a personal interview, a group chat, a brainstorming session observation, and developer’s analysis that are Mean, Standard Deviation, Independent Samples and One-Way ANOVA. The satisfaction results of men are 4.14 and women are 4.29 that imply a good level.

 

References

โกสุม สายใจ. (2537). ออกแบบนิเทศศิลป์. กรุงเทพฯ: โครงการตำราคณะมนุษยศาสตร์และสังคมศาสตร์ สถาบันราชภัฎสวนดุสิต.

ทวีทอง หงษ์วิวัฒน์. (2527). การมีส่วนร่วมของประชาชนในการพัฒนา. กรุงเทพฯ: ศักดิ์โสภาการพิมพ์.

นิรัช สุดสังข์. (2530). การวิจัยการออกแบบผลิตภัณฑ์อุตสาหกรรม. กรุงเทพฯ: โอเดียนสโตร์.

ประชิด ทิณบุตร. (2530) ออกแบบกราฟิก. กรุงเทพฯ: โอเดียนสโตร์.

Downloads

Published

2019-06-24

How to Cite

ปันทะธง อ., & อุดมศรี ป. (2019). The promotes of product development project for community enterprise of PhuKamyao, Phayao. Trends of Humanities and Social Sciences Research, 5(2), 111–121. Retrieved from https://so03.tci-thaijo.org/index.php/Humanties-up/article/view/197081

Issue

Section

Research Article