The Concept of Strategic Management to strengthen Community

Authors

  • Supaporn Phatrakul Rajamangala University of Technology Rattanakosin
  • Chatchawal Sangtongluan Rajamangala University of Technology Rattanakosin
  • Kanjana Punoiam Rajamangala University of Technology Rattanakosin
  • Atithat Sirawaritsara Rajamangala University of Technology Rattanakosin

Keywords:

Strategic Management, Strength of the community

Abstract

Community refers to the gathering of people in a society with the same purpose or goal, having the same physical condition, living aspect and career. People in the society relates in every angles such as economic, social, politic, culture and all surroundings. The community has nearly the same productivity resources which turn to be tubes for living of all people. Each community can build economic growth of the country among globalization. Reaction with a community must be inevitably related to private productivity section especially in economy which has been hold as main income of the community. Occupation which is income and expense of people in the community must be inevitably faced with more competitioners so the community must have strategic plan that can encounter with changeable business surrounding. Entrepreneours in each community should see more importance of strategic plan which can be used for community management by cooperation of all in each community or procedure for building strength of each community. A trend study of new strategic plan can help to build opportunity and success to communities especially in business section, community economy including high marketing opportunity respectively.

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Published

2021-12-21

How to Cite

Phatrakul , S. ., Sangtongluan, C. ., Punoiam, K. ., & Sirawaritsara, A. . (2021). The Concept of Strategic Management to strengthen Community. Journal of Research and Development Institute Rajabhat Maha Sarakham University, 8(2), 717–738. Retrieved from https://so03.tci-thaijo.org/index.php/rdirmu/article/view/256525

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Section

Research Articles