Mood, Modality, and Multimodality Analysis in the Thai Government’s Infographics during the Covid-19 Pandemic
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The purposes of the current study were to explore the interpersonal clause grammar found in mood selections and modality choices and to analyze the multimodality of the Covid-19 infographics published by the Ministry of Public Health of Thailand. The theoretical frameworks were based on Halliday’s Systemic Functional Linguistics (Halliday & Matthiessen, 2014) and modes of communication (Kress, 2010; The New London Group, 1996). The findings suggested that the infographics informed and provided prevention methods for the Covid-19 virus to the general Thai population. The use of obligation and modal markers were significantly higher than other types of modality due to the media’s purpose. The infographics also contained imperative clauses most frequently, followed by declarative clauses, whereas interrogative clauses were not found. In terms of multimodal analysis, the elements and formats in the Covid-19 infographics were similar and interrelated to convey meanings. The consistent presentation helped readers follow the government’s instructions easily.
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