Published: 02-06-2021

Full Issue

Full Issue

บทความวิจัย (Research Article)

Impact of Preferential Treatment on Job Motivation, Job Satisfaction and Organizational Commitment: A Study of Myanmar Banking Sector

Nyein Nyein Hlaing, Sunida Piriyapada

1-25

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Factors Effecting Customer Satisfaction and Purchase Intention: A Case Study of High Protein Food Purchase for Weight Control among Young Adults in Thailand

Paul KALIN

26-55

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The Effects of Planned Behavior on Intention to Use Eco-Friendly Shopping Bags in Khon Kaen Province

Wanita Boonchom, Watchara Chiengkul

56-79

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Enhancing Consumer Engagement in Online Retailing Business with Augmented Reality Applications

Thadathibesra Phuthong

80-108

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Conditional Return Correlations between Gold Futures, Oil Futures, Thai Stock Market and Thai Bond Market

Nachatchapong Kaewsompong, Siriluk Punwong

109-135

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The Role of the Family in a Concentrated Shareholding Structure and Good Governance in the Family Business

Konnut Pugatekaew, Yanin Tangpinyoputtikhun, Nitiphong Songsrirote, Suwan Wangcharoendate

136-165

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The Administrative Context of Local Government Organizations for Tourism in the Central Chao Phraya River Basin

Vichet Ludpa, Somsak Srisontisuk, Yupaporn Yupas

166-195

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บทความวิชาการ (Review Article)

Computer Simulation Methodology in Business Dynamics Research

Chaiwat Baimai

196-225

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