Development Guidelines for Tourism in Ayutthaya, A World Heritage City

Main Article Content

Patcharin Somboon
Pakkrada Kerdprathum

Abstract

The purpose of this research was (1)to study the development of historical tourism in Ayutthaya, a World Heritage City, (2)to study the environmental factors of the development of Ayutthaya World Heritage Historical Tourism, and (3)to study developing guidelines for the development of historical tourism. The history of Ayutthaya, a World Heritage City, (4)to study the development of cooperation between the public, private and public sectors in the development of the World Heritage City of Ayutthaya historical tourism, and (5)to develop the guidelines for the development of the World Heritage City of Ayutthaya historical tourism. The researcher conducts the research by qualitative research method. By using in-depth interviews from 25 key informants about the development of historical tourism in Ayutthaya, a World Heritage City, 25 people and focus group discussions of 10 people,


Then analyzing the content. The study found that Guidelines for the development of historical tourism Phra Nakhon Si Ayutthaya It consists of 7 main development issues, namely 1) the provision of services by tourism-related officials 2) tourist attraction public relations 3) tourist attractions 4) facilities 5) management 6) tourism activities 7) accommodation. There are guidelines for developing public participation divided into 5 levels: providing information. consultation Participation, cooperation and empowerment of the people.

Article Details

How to Cite
Somboon, P., & Kerdprathum, P. (2024). Development Guidelines for Tourism in Ayutthaya, A World Heritage City. Journal of Educational Innovation and Research, 8(3), 1507–1522. https://doi.org/10.14456/jeir.2024.90
Section
Research Article

References

Fine Arts Department. (2020). Ayutthaya Historical Park. Retrieved on September 10, 2022, from https://www.mots.go.th/news/category/630.

Kongdit, S. and Rattanaphongthara, T. (2015). The Tourism Image of World Heritage Historic City of Phra Nakorn Si Ayutthaya from The View of Foreign Tourists. Nonthaburi: Faculty of Liberal Arts, Rajamangala University of Technology Suvarnabhumi.

Ministry of Tourism and Sports. (2017). Thailand Tourism Vision Report 2036. Retrieved on September 10, 2022, from https://secretary.mots.go.th

Mahantarat, D. and Hombunma, P. (2019). Participatory Management Problems of the World Heritage Site in the Historic City of Phra Nakhon Si Ayutthaya. Journal of Management Science Review, 21(2), 129-136.

Mahantarat, D. and Lapchit, S. (2020). Development Guidelines for Conservation and Restoration of the Cultural World Heritage Site of Ayutthaya Historical Park. Journal of Local Governance and Innovation, 4(2), 1-14.

Ministry of Tourism and Sports. (2022). Domestic Tourism Statistics (Classify by region and province 2021). Retrieved on September 10, 2022 from https://www.mots.go.th/news/category/630

Noiklai, W. (2019). A Development of Cultural Tourism Based on Public Opinions in Phranakhon Si Ayutthaya District. Journal of Management Science Review, 21(1), 73-86.

Prongchitr, P. (2018). Historic City of Ayutthaya: Dismissal of the World Heritage. Journal of Social Sciences Srinakharinwirot University, 21(1), 148-158.

Ratanapongtra, T., Wongmonta, S., Techakana, J. and Praditphonlert, N. (2018). The Study of Potential of Cultural Heritage Tourist Attraction in Phra Nakhon Si Ayutthaya. RMUTSV Research Journal, 10(1), 65-80.

Saenpakdee, W. (2019). Guidelines of Tourism Management in Ayutthaya World Heritage Site In view of entrepreneurs and tourists. Neu Academic and Research Journal, 9(1), 36–49.