Exploratory Factor Analysis of the Supply Chain Management in Sport Tourism Based on the Principles of the Sustainability Balanced Scorecard

Authors

  • Krongthong Heebkhoksung University of the Thai Chamber of Commerce (UTCC)
  • Wanchai Rattanawong School of Engineering, University of the Thai Chamber of Commerce (UTCC)
  • Varin Vongmanee School of Engineering, University of the Thai Chamber of Commerce (UTCC)

DOI:

https://doi.org/10.53848/jlsco.v11i2.271184

Keywords:

Supply chain management, Sports tourism, Balanced scorecard

Abstract

This exploratory research aims to study the components in the supply chain management in sport tourism by compiling data from the 400 samples of the stakeholders, ranging from public authorities, independent organizations/associations, businesses and participants of the activities related to sport tourism management. By deploying a questionnaire as an analysis tool, together with advanced statistical analysis software and exploratory factor analysis, the researchers have found that there are five components of the supply chain management in sport tourism, which are the internal process perspective, customer perspective, sustainability perspective, learning and growth perspective and financial perspective. All the five perspectives can explain 75.77% of the total variance. Thus, these five elements, along with the eighteen influencing factors in sport tourism supply chain management, can serve as effective criteria for the meticulous selection of appropriate sport tourism cities in Thailand.

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Published

2025-08-29