Improving the Standard of Bamboo Weaving Products for the Community Basketry Group Meet Phra Sai Ngam Phop Phra Subdistrict, Phop Phra District, Tak Province

Abstract

Background and Aims: Upgrading product standards and product identity of Phop Phra Sai Ngam Weaving Machine, Phop Phra Sub-district, Phop Phra District, Tak Province, has the following objectives: 1) To write a patent for the Phop Phra Sai Ngam Weaving Group. to be the identity of the group Phop Phra Sai Ngam Weaving Group, Phop Phra Sub-district, Phop Phra District, Tak Province. 2) To study visits and conduct actual workshops to bring new skills and knowledge that have been used to improve the wickerwork products of our own group Phop Phra Sai Ngam Weaving Group, Phop Phra Sub-district, Phop Phra District, Tak Province. 3 ) to develop products and extend new products, amounting to 2 products and develop marketing channels for the Phop Phra Sai Ngam Weaving Group, Phop Phra Subdistrict, Phop Phra District, Tak Province. 4) to develop and integrate knowledge or innovation between communities and universities

Methodology: The researcher employed a qualitative research methodology. The results of data analysis from questionnaires were presented in stages using lesson plans and tests. Data were collected from the general population as well as two 29-person sample groups and analyzed using a computer-based statistical program.

Results: The findings revealed that the University as Marketplace community product standardization project, Kamphaeng Phet Rajabhat University, Mae Sot, is involved in the development of wickerwork products. Phop Phra Sai Ngam Basketry Group is located in the Phop Phra Sub-district of Tak Province, identity product development the wicker group products (1). Copyright registration activities are carried out to establish the group's identity. (2) Conduct product development workshops and study tour activities to improve the product. (3) Product development and workshop training activities. Expanding on two new products and creating marketing channels.

Conclusion: Upgrade community products to meet activity standards with community development cooperation. to provide knowledge on the importance of upgrading community products to meet standards. The basketry products have been registered as OTOP, and the Phra Sai Ngam Basketry Group will continue to request stars in the future. Workshop on product distribution channel development and integration into online store page design for the Phra Sai Ngam weaving group's online and offline systems. Design and develop community souvenir products to increase product value and market competitiveness.It was discovered that the strengths of community products are beautiful product designs. Good quality, reasonable price, appropriate for quality. And the opportunity for product development is for the product form to be modern. Also, maintain good public relations and receive government assistance in managing the system in accordance with international standards. It will help raise product standards and promote continuous improvement within the organization. This will help to increase competitiveness in a systematic and sustainable manner.