Developing an Ontology Knowledge Based for Buddhist Tourist Attractions in Thonburi District

Abstract

     The objectives of this research were: (1) to study information searching behavior of Buddhist tourist attractions in Thon Buri District, (2) to design and develop a knowledge base ontology of Buddhist tourist attractions in Thon Buri District, and (3) to evaluate the effectiveness and certify the base. Knowledge of ontology of Buddhist tourist attractions, Thonburi District. The sample group used in the study of information searching behavior of Buddhist tourist attractions in Thon Buri district was tourists in Buddhist tourist attractions in Thon Buri district. Bangkok Accidental sampling was used for 450 participants by calculating the sample size using the Taroyamane table. Unknown type of population 5% discrepancy and persons involved in Buddhist merit making in Thonburi Bangkok, 20 people, selected using a specific method. The sample group used to evaluate the efficiency of the ontology knowledge base consisted of 5 persons and the assessment of the certification of the ontology knowledge base of 3 persons using the selective method. The research tools were the questionnaire on the behavior of information searching on tourist attractions. Content assessment form and ontology knowledge base design Ontology Knowledge Base Performance Assessment Form and an ontology knowledge base accreditation assessment form  statistics used in the research were percentage, mean, standard deviation.

    The results found that the ontology included 6 super classes: BuddhistPlace class, TemplePlaceArea class, BuddhaStatue class, Monk class, ActivityBuddhist class, Amulet class and 31 sub class.. The average was in the high level (  = 4.09 S.D.= 0.84). The overall efficiency of the knowledge base on Buddhist tourism sites in the Thonburi District averaged 92.43%.    It was certified that it is suitable and can be used for further development