CREATIVE TOURISM MANAGEMENT OF TRAVEL AGENT

Abstract

This academic paper presented the concept of creative tourism management of tourism companies. where creative tourism is different from other tourism. It has become popular worldwide acceptance with examples both domestic and international including analyzing the similarities and differences. Travel Agents are also part of the operators of tourism in accordance with the travel management concept of the travel company. to design an attractive tourism program through stories, searching, stringing, creating creative ideas by creating new works that are unique and different. And properly managed so that tourists can learn and understand tourist attractions together to impress tourists. Therefore, the creative tourism management of the Travel Agent. is imperative that appropriate and effective management are managed in accordance with the context of the attraction, art, culture, tradition or special feature of the area. Connecting different elements is a key driving mechanism that greatly enhances the Creative Tourism Management of Travel Agents.