Executing Your Strategy of Mark Morgan, Raymond E. Levitt & William Malek
Abstract
The book Strategic Management: A Practical Guide Which will be used in management to drive to the organization of the future under management according to the "strategy" shown in the book that the author suggests To answer the question of what direction the organization will be in the next 2 years The book is the answer that 2 years from now, what to do? Under understanding Complete with action through scripture manuals or maps resulting from this writing.
As the author has left as a viewpoint that "... Change can be successful only if the strategy is implemented systematically ..." Therefore, success can be achieved. Must arise from the mechanism of "positioning" the strategy and driving those strategies In order to be driven forward and have the most success
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