Main Article Content
The objectives of this research article were to study the effectiveness, factors affecting and propose the appropriate guidelines for the effectiveness of the village potentials development project management in Kokphochai Districts, KhonKaen Province, applying the quantitative research method. Data were collected from 393 samples who were the people in Kokphochai Districts with questionnaires, and analyzed with frequency, percentage, mean, standard deviation. The hypotheses were tested with multiple regression analysis. The findings of this research were that the general conditions of the village potentials development project management in Kokphochai Districts, the people had opinions on the project at a high level (=3.84), factors affecting the villages potentials development project were of 3 factors such as village committee factors, people participation and project operation that had influenced on the project at 55.5 percent, 44.5 percent, and other influence came from other factors. The appropriate guidelines for the village's potentials development, project management were that there should be career development and family income generation, agriculture promotion, product processing program, and community tourism promotion. As for the state policy factor, the policy should have good effects on villages with clear cut objectives, responsiveness to the social needs, benefits of the majority of people, and capacity to solve the village problems.
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