NETWORKS ENHANCEMENT OF THE COMMUNITY-BASED TOURISM FOR PEACEFUL COMMUNITIES : A CASE STUDY OF AMPHAWA FLOATING MARKET, SAMUT SONGKHRAM PROVINCE

บทคัดย่อ

This research is of 3 objectives, i.e. 1) to study the ideas of enhancing networks of tourism for peaceful communities; 2) to analytically study the network of tourism at Amphawa Floating Market in Samut Songkhram Province; and 3) to present the ways for enhancing networks of tourism in touring peaceful-communities. The Research is Qualitative Research by In-Depth-interview with Key Informant and to observe and participate in manual activities as tools to analyze the data collected by the application in accordance with the corporate Temple Management Peace.

 From the research it is found that the state of the network of the community touring at ‘Amphawa Floating Market’ is firstly done by the community itself; until there are some leaders joining the developing plan together with the creating of related communities by setting up and promoting various clubs, the Floating Market then becomes popular among the tourists, respectively. Importantly, the significance of ‘Amphawa Floating Market’ is the touring in the aspect of conservation, drawing more tourists’ attractions.  Unfortunately, the culture of the original community is gardening with the skill in working alone rather than working in a group; therefore, the gathering of the community is not quite good even there are groups of community people set up for expressing opinions.         

It is also found from the research study of the Dhammas in Buddhism that the use of Buddhist peaceful means by ‘the Six Sārānฺīyadhamma’, the Dhamma for fraternal or conciliation living, can help enhance the community network of ‘Amphawa Floating Market’ including other communities in order to further peacefully live together.