The Innovative Practice of The Digital Transformation of Qinqiang Opera Masks

บทคัดย่อ

Qinqiang Opera masks, as a vital symbol of Chinese traditional opera culture, face growing challenges in inheritance and engagement amid rapid digital transformation. This study aims to preserve and revitalize Qinqiang Opera masks through innovative digital practices. By integrating image recognition, semantic modeling, and user-centered interaction design, the research establishes
a comprehensive digital system for mask extraction, semantic encoding, and personalized redesign.
A digital platform allows users to generate character masks based on specific personality traits, while applications such as somatosensory-based display and mask projection technology provide immersive cultural experiences. The findings demonstrate that digital transformation not only facilitates cultural preservation but also expands the possibilities for public participation, creative reinterpretation, and cultural industry integration. This work contributes to the sustainable development of intangible cultural heritage by bridging traditional artistry and emerging technologies.