STRATEGIC MANAGEMENT MODEL FOR ENHANCING STUDENT QUALITY UNDER THE OFFICE OF SUPHANBURI PRIMARY EDUCATIONAL SERVICE AREA 3

Abstract

This article aims to 1) investigate the variables, components, conditions, and approaches of strategic management for developing student quality, 2) develop a strategic management model for developing student quality, and 3) examine the results of implementing the strategic management model for developing student quality.
This research employed a mixed methods research design, utilizing the concept of strategic management as the research framework. The study was conducted in four phases in schools under the Office of Primary Educational Service Area Suphanburi Zone 3. The sample consisted of 1,436 participants, including school administrators, teachers, and experts. Research instruments included questionnaires, interview forms, evaluation forms, and data recording forms. Statistical analyses employed descriptive statistics, inferential statistics, and qualitative content analysis.

The research findings revealed that: 1) The components of strategic management for developing student quality comprised seven dimensions: planning for student quality development, academic work development, supervision, monitoring and evaluation, leadership in management, utilization of educational technology, creation of participatory networks, and arrangement of learning-conducive environments. 2) The developed management model consisted of four main components: principles, objectives,
the "TACTICS Model" process, and measurement and evaluation. 3) The implementation of the model led to continuous improvement in student quality across various aspects, including academic achievement, desirable characteristics, reading, analytical thinking and writing abilities, and national test results, with satisfaction toward the model implementation at the highest level.