THE RELATIONSHIP BETWEEN NEWS SELECTION AND BEHAVIOR TOWARDS COVID-19 VACCINATION OF GEN Y IN BANGKOK

Abstract

A study of the relationship between news selection and vaccination behavior against COVID 19 of Gen Y in Bangkok has 3 main purposes which are 1) to study news selection regarding vaccination against COVID 19 of Gen Y 2) to study vaccination behavior against COVID 19 of Gen Y 3) to study the relationship between news selection and vaccination behavior against COVID 19 of Gen Y in Bangkok. Samples were 138 COVID-19 vaccination recipients aged 22-41 years living in Bangkok. In this study, G*Power was employed to determine the sample size. The questionnaires were used as a tool for data collection and the data were analyzed by Pearson’s Product Moment Correlation Coefficient.  The results revealed that 1) the respondents focused on selective perception and interpretation in the news selection towards vaccination against COVID 19 because they realized that COVID-19 is an ongoing global pandemic 2) the risk acceptance stage is the most important step in the vaccination behavior against COVID 19 because the respondents thought that if they do not share things with others, they will not get sick from COVID 19. However, they still have a chance to be infected with the virus that causes COVID 19.  As a result, they must be vaccinated against COVID 19 3) there is a significant relationship between news selection and vaccination behavior against COVID 19 of Gen Y in Bangkok at the 0.01 level.