NEW PUBLIC MANAGEMENT IN ACCORDANCE WITH GOOD GOVERNANCE PRINCIPLES OF PROVINCIAL OFFICE OF TOURISM & SPORTS IN THE CENTRAL REGION

Abstract

This mixed-method research aimed to (1) study the level of new public management of the provincial tourism and sports offices in the central region, (2) compare opinions towards new public management classified by personal characteristics, (3) study the causal relationship between good governance and new public management, and (4) study the development approach of new public management based on good governance of provincial tourism and sports offices in the central region. The sample consisted of 223 personnel of the provincial tourism and sports offices in the central region and 9 key informants. Data were analyzed using percentage, mean, standard deviation, t-test, one-way analysis of variance, multiple regression analysis, and content analysis. The results of the study found that (1) new public management based on good governance was at the highest level, (2) personnel with different ages and work experiences had different opinions towards new public management based on good governance, (3) good governance principles in terms of equality, decentralization, and accountability had a causal relationship with new public management significantly at the 0.001 level, while in terms of participation, At a statistical significance level of 0.01 and (4) the new approach to public management based on the principles of good governance found that it should focus on integration with all sectors to develop the economy, society and the environment sustainably by using technology to increase efficiency while promoting good governance to create confidence and development that responds to the needs of the people.