SOCIAL MOVEMENT IN DIGITAL AGE

Abstract

          This article is about the concept of social movement and digital society, which is the tool used as media by people in order to demand for the social change in the direction they desire. The arising of digital society, especially online social media, really benefits the social movement since the communication through digital society is a two - way communication that allows the message receiver to be the message sender as well, therefore, the communication can be reached in wider scale. It promotes the social gathering and operation in performing a specific activity in a specific time in the virtual world. So, the social movement in various dimensions including political dimension, economic dimension, and social dimension, can happen mor easily than the social movement in the mass media age in the past. For the social movement in the digital age, the value, belief, and ideology of the important persons in social institute shall be considered. The consideration must also be performed on the social movement and behavior of members in the society in order to respond to mutual needs in various aspects and for the survival of the society. The patterns of various behaviors are consistent with the clear - cut social norm and with the cultures of the society. As a good digital citizen who lives in the society, learning and understanding the right and responsibility in social media is the basic important thing - learning in digital world including economic, social, and political opportunities, and cultures, leading to the public voice that makes it possible for the local people to have an opportunity to speak up their opinions and stories.