The Effect of Strategic Technology Transfer Capability on Firm Outcomes: An Empirical Study from Information and Communication Technology Businesses in Thailand

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Natarpha Satchawatee
Sutana Boonlua
Palan Jantarajaturapath

Abstract

Technology transfer has been viewed as a high quality approach for gaining competitive advantages and firm performance under the dynamic and continuous changes of business world. The purposes of this study were to examine the effect of each dimension of strategic technology transfer capability (STTC) consisting of technology learning capability, technology innovation focus, technology exchange competency, technology changes; and to investigate the awareness of new product development, valuable operational improvement, outstanding business effectiveness as well as firm performance. The conceptual model was empirically tested via the quantitative methods. The data were gathered from the survey of 286 information and communication technology firms in Thailand which was 20.38 percent of the response rate. The hypotheses were examined and proved by multiple regression analysis. The results indicated that technology innovation focus and technology exchange competency had significant positive effects on all firm outcomes. Furthermore, it was found that the firm performance was strongly and positively affected by new product development, valuable operational improvement, and outstanding business effectiveness. Thus, the summary of this study provided theoretical and managerial contributions, including the proposed directions for future research.

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Author Biographies

Natarpha Satchawatee, Mahasarakham Business School, Mahasarakham University

Lecturer at Mahasarakham Business School, Mahasarakham University

Sutana Boonlua, Mahasarakham Business School, Mahasarakham University

Lecturer at Mahasarakham Business School, Mahasarakham University

Palan Jantarajaturapath, Mahasarakham Business School, Mahasarakham University

Lecturer at Mahasarakham Business School, Mahasarakham University

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