Do fear appeals reduce NCDS risk behaviors?
Main Article Content
Abstract
Imbalanced health behaviors are the main cause of Non-Communication Diseases (NCDs). One of the main causes derives from the complex interaction of a psychological factors and socio-cultural. This study applied a psychological approach and riskconcept illustratehow audiences perceiveand respond to NCDsas riskactors.
The influence of psychological and socio-cultural factors on health behaviors indicates the reason why the use of ‘fear’ technique is ineffective in changing NCDs risk behaviors and also increases negative emotions. This paper suggests for design and development of health communication messages that corresponds withfor audiences’ perceptionofhealthrisks.
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Research Articles
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References
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DiClimente, R. J., Redding, C. A., Crosby, R. A., & Salazar, L. F. (2013). Stage models for health promotion. In R. J. DiClimente, L. F. Salazar, & R. A. Crosby (Eds.), Health Behavior Theory for Public Health: Principles, Foundations, and Applications. Burlington, MA: Jones & Bartlett.
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Fishbein, M., & Ajzen, I. (2010). Predicting and changing behavior: The reasoned action approach. New York: Psychology Press.
Gregory, C. O., Blanck, H. M., Gillespie, C., Maynard, L. M., & Serdula, M. K. (2008). Perceived health risk of excess body weight among overweight and obese men and women: Differences by sex. Preventive Medicine, 47(1), 46-52.
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Mardiyono, Songwatana, P., & Petpichetchian, W. (2011). Concept of analysis of perceived control. Nurse MediaJournalof Nursing, 1(2 Jul 2011), 225-243.
Petty, R. E., & Cacioppo, J. T. (1984). The effect of involvement on responses to argument quantity and quality: Central and peripheral routes to persuation. JournalofPersonalityand SocialPsychology, 46(January), 69-81.
Prochaska, J. O., DiClemente, C. C., & Norcross, J. C. (1992). In search of how people change. American Psychologist, 47, 1102-1114.
Recchia, V. (1999). Risk communication and public perception of technological hazards. Retrieved from paper.ssrn.com/taf?ABSTRACT_ID=200573
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Sandman, P. M. (2012). Responding to community outrage: Strategies of effective risk communication: AIHA.
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Schwarzer, R., BaBler, J., Kwiatek, P., Schroder, K., & Zhang, J. X. (1997). The assessment of optimistic self-beliefs: Comparison of the German, Spanish, and Chinese versions of the genernal efficacy scale. Applied Psychology, 46(1), 69-88.
Sjoberg, L. (2000). Factors inrisk perception. Sociaety for Risk Analysis, 20, pp.1-11.
Slovic, P. (2000). The perception of risk. London: Earthscan.
Sowattanangoon, N., Kotchabhakdi, N., & Petrie, K. J. (2009). The influence of Thai culture on diabetes perceptions and management. Diabetes Research and Clinical Practice, 84(3), 245-251.
WHO. (2002). World health report. Geneva: World Health Organization.
Zuckerman, M., Knee, C. R., Kieffer, S. C., Rawsthorne, L., & Bruce, L. M. (1996). Beliefs in realistic and unrealistic control: Assessment and implications. Journal of Personality, 64, 435-464.
Bandura, A. (1977b). Social Learning Theory. Eaglewood Cliffs, NJ: Prentice-Hall.
Basil, M., & Witte, K. (2012). Health risk message design using the extended parallel process model. In H. Cho (Ed.), Heath Communication Message Design: Theoryand Practice (pp.41-58). Thousand Oaks, CA: Sage Publications.
Beck, U. (1992). Risk Society. London: Sage Publications.
Bratt, O., Damber, J. E., Emanuelsson, M., Kristoffersson, U., Lundgren, R., Olsson, H., & Grönberg, H. (2000). Risk perception, screening practice and interest in genetic testing among unaffected men in families with hereditary prostate cancer. European Journal of Cancer, 36(2), 235-241 doi:10.1016/s0959-8049(99)00272-5
Claassen, L., Hennerman, L., Kindt, I., Marteau, T. M., & Timmermans, D. R. M. (2010). Perceived risk and representations of cardiovascular disease and preventive behavior in people diagnosed with familial hyperchoresterolemia: A Crosssectional QuestionnaireStudy. Journalof HealthPsychology,15(1),33-43.
Cook, K. S., Yamagishi, T., Cheshire, C., Cooper, R., Matsuda, M., & Mashima, R. (2005). Trust building via risk taking: A cross-societal experiment. Social Psychology Quarterly, 68(2), 121-142.
Crosby, R. A., Salazar, L. F., & DiClemente, R. J. (2013). Social cognitive theory applied to health behavior. In R. J. DiClemente, L. F. Salazar, & R. A. Crosby (Eds.), Health Behavior Theory for Public Health: Principles, Foundations, and Applications. Burlington, MA: Jones & Bartlett Learning.
Davison, W. P. (1983). The third-person effect in communication. Public Opinion Quaterly, 47(1), 1-15.
DiClimente, R. J., Redding, C. A., Crosby, R. A., & Salazar, L. F. (2013). Stage models for health promotion. In R. J. DiClimente, L. F. Salazar, & R. A. Crosby (Eds.), Health Behavior Theory for Public Health: Principles, Foundations, and Applications. Burlington, MA: Jones & Bartlett.
Douglas, M., & Wildavsky, A. (1982). Risk and culture: The essay on the selection of technological and environment dangers. Los Angeles and London: University of California Press.
Fishbein, M., & Ajzen, I. (2010). Predicting and changing behavior: The reasoned action approach. New York: Psychology Press.
Gregory, C. O., Blanck, H. M., Gillespie, C., Maynard, L. M., & Serdula, M. K. (2008). Perceived health risk of excess body weight among overweight and obese men and women: Differences by sex. Preventive Medicine, 47(1), 46-52.
Leiss, W. (1996). Three phases in risk communication practice. In H. Kunreuther & P. Slovic (Eds.), Challenge in risk assessment and risk management: annals of American academy of political and social science, special issue on risk. Thousand Oaks: CA: Sage Publications.
Lin, I., & Peterson, D. D. (2007). Risk communication in action: The tools of message mapping. Cincinnati, Ohio: National Risk Management Research Laboratory Office of Research and Development, United States Environmental Protection Agency.
Lupton, D. (1999). Risk. New York: Routledge.
Mardiyono, Songwatana, P., & Petpichetchian, W. (2011). Concept of analysis of perceived control. Nurse MediaJournalof Nursing, 1(2 Jul 2011), 225-243.
Petty, R. E., & Cacioppo, J. T. (1984). The effect of involvement on responses to argument quantity and quality: Central and peripheral routes to persuation. JournalofPersonalityand SocialPsychology, 46(January), 69-81.
Prochaska, J. O., DiClemente, C. C., & Norcross, J. C. (1992). In search of how people change. American Psychologist, 47, 1102-1114.
Recchia, V. (1999). Risk communication and public perception of technological hazards. Retrieved from paper.ssrn.com/taf?ABSTRACT_ID=200573
Renn, O. (2008). Concept of risk: An interdisciplinary risk concept part 1. GAIA, 17(1), 50-66.
Rozin, P. (1990). Sociocultural Influenzes on human food selection. In E. D. Capaldi (Ed.), Why we eat what we eat: The Psychological of eating. Washington DC: American Psychology Association.
Salazar, L. F., Crosby, R. A., Noar, S. M., Walker, J. H., & DiClimente, R. J. (2013). Models based on perceived threat and fear appeals. In R. J. DiClimente, L. F. Salazar, & R. A. Crosby (Eds.), Health Behaivor fo Public Health: Principles, Foundations, and Applications. Burlington, MA: Jones & Bartlett Learning.
Sandman, P. M. (2012). Responding to community outrage: Strategies of effective risk communication: AIHA.
Schmidt, M. (2004). Investigating risk perception: A short introduction. In M. Schmidt (Ed.), Loss of Agro-biodiversity in Vavilov centers, with a special focus in risks of genetically modified organism (GMOs). Vienna, Austria.
Schwarzer, R., BaBler, J., Kwiatek, P., Schroder, K., & Zhang, J. X. (1997). The assessment of optimistic self-beliefs: Comparison of the German, Spanish, and Chinese versions of the genernal efficacy scale. Applied Psychology, 46(1), 69-88.
Sjoberg, L. (2000). Factors inrisk perception. Sociaety for Risk Analysis, 20, pp.1-11.
Slovic, P. (2000). The perception of risk. London: Earthscan.
Sowattanangoon, N., Kotchabhakdi, N., & Petrie, K. J. (2009). The influence of Thai culture on diabetes perceptions and management. Diabetes Research and Clinical Practice, 84(3), 245-251.
WHO. (2002). World health report. Geneva: World Health Organization.
Zuckerman, M., Knee, C. R., Kieffer, S. C., Rawsthorne, L., & Bruce, L. M. (1996). Beliefs in realistic and unrealistic control: Assessment and implications. Journal of Personality, 64, 435-464.