A Binary Logistic Regression Model for Entrepreneurial Intention: A Case Study of Management Program at Pibulsongkram Rajabhat University

ผู้แต่ง

  • ศุภนารี พิรส คณะวิทยาการจัดการ มหาวิทยาลัยราชภัฏพิบูลสงคราม
  • ธรรศนวัตร์ ไชยเยชน์ คณะวิทยาการจัดการ มหาวิทยาลัยราชภัฏพิบูลสงคราม

คำสำคัญ:

Innovativeness, Risk Taking, Internal Locus of Control, Needs for Achievement, Entrepreneurial Intention

บทคัดย่อ

          The objectives of this research were to test the entrepreneurial characteristics affecting the entrepreneurial intention of management students and predict their likelihood of entrepreneurial intention. The subjects were 264 students studying in the Faculty of Management Science, Pibulsongkram Rajabhat University. The data were collected online by using a questionnaire and analyzed by employing percentage, mean, standard deviation, and binary logistic regression analysis. The results revealed that risk taking significantly influenced the students’ entrepreneurial intention at 0.05 level, and family background significantly affected their entrepreneurial intention at 0.01 level. However, innovativeness, internal locus of control and needs for achievement did not influence their entrepreneurial intention. The results of this research support the understanding of the phenomenon of entrepreneurial intention among management students and help policy creators to encourage and develop the future of young entrepreneurs of the program and the faculty. In addition, the logit model had an overall holdout accuracy rate of 78.40%.

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2022-07-21

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