DESIGN AND DEVELOPMENT FOR THE REMAIN OF KO KRET POTTERY ARTS AND CRAFTS.

Abstract

The purpose of this research is to examine and create patterns for Koh Kret pottery products as well as to explore satisfaction with the form of Koh Kret pottery products. This research is quasi-experimental research using product design theory, product design experts, and pottery business entrepreneurs as a sample group.

The findings reveal that 1) Findings from study and analysis of patterns History of Koh Kret pottery to analyze and synthesize SWOT Analysis theory consisting of local wisdom, craftsman's sculpting expertise, and the problem that the new generation does not like to work as a potter along with Marketing Mix-4P's marketing mix theory, as well as advice from experts and entrepreneurs, leading to the conclusion of the design of Koh Kret pottery using the shape of an intricate pot that is a symbol of Koh Kret as a design guideline. The pattern takes the pattern of a fine saliva pot and applies it to a contemporary style. As a result of the study and analysis, there are 3 styles of pottery products. Style 1 is a plant pot, Style 2 is a lotus basin, and Style 3 is a garden lamp. Shapes and patterns of Ko Kret pottery bring the original pattern of a fine saliva pot to develop and have a form that is fashionable and can be easily produced as well as helping to reduce production costs. 2) Results of satisfaction assessment of experts in pottery product design. The overall picture is good (M=4.1, S.D. 88). Results of the evaluation of satisfaction of business owners and pottery operators. The overall quality is excellent (M=4.37, SD 0.81). The evaluation criteria include the production process, aspects of beauty, utility aspect, convenience of use, transportation, and strength.