Vol. 19 No. 2 (2024): July - December 2024

View Vol. 19 No. 2 (2024): July - December 2024

Published: 01.11.2024

Research Articles

THE INFLUENCE OF ENTREPRENEURIAL INTENTION AND ENTREPRENEURIAL CAPABILITY ON ENTREPRENEURIAL PERFORMANCE

Feng Liu, Putthiwat Singhdong

1-18
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CAUSAL FACTORS IN RFID TECHNOLOGY UTILIZATION INFLUENCING BUSINESS SUPPLY CHAIN MANAGEMENT EFFICIENCY THROUGH LOGISTICS MANAGEMENT PROCESS A CASE STUDY OF FROZEN FOOD INDUSTRY IN THAILAND

Jakraphun Srisawat

19-35
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FORECAST THE USE OF TRAVEL WEBSITES USING THE THEORY OF PLANNED BEHAVIOR

kritiya Rangsom, Wasun Khan-Am

36-44
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THE INFLUENCE OF THE ELDERLY CAREGIVERS’ COMPETENCIES AND STRATEGIES FOR CREATING COMPETITIVE ADVANTAGE ON PERFORMANCES OF THE ELDERLY CARE BUSINESSES IN BANGKOK

Samran Sonpuing, Wasuthida Nuritamon

45-61
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UNDERSTANDING ECONOMIC COMPLEXITY AND CONSEQUENCE ON GROWTH OF THAILAND

Ronnakron Kitipacharadechatron

62-77
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THE MEDIATION EFFECTS OF FDI ON TRANSPORTATION INFRASTRUCTURE AND ECONOMIC GROWTH IN LAO PEOPLE’S DEMOCRATIC REPUBLIC

Kaysone Xayyalath , Sirikul Tulasombat, Kittawit Autchariyapanitkul, Chaiwat Baimai

78-94
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THE INFLUENCE OF ADAPTIVE CAPABILITY AND ORGANIZATIONAL CREATIVITY TO PRODUCT INNOVATION OF SMALL AND MEDIUM ENTERPRISES

Supakanya Juntarukka, Bussakorn Khumhome

95-110
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JOB CHARACTERISTICS AND WORK EXPERIENCE FACTORS AFFECTING ORGANIZATIONAL COMMITMENT THROUGH QUALITY OF WORK LIFE OF THE NON-COMMISSIONED OFFICERS IN THE ROYAL THAI SURVEY DEPARTMENT

Artit Kaewmungkun, Kritsada Muhammad

111-126
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THE INFLUENCE OF EMOTIONAL INTELLIGENCE, CULTURAL DIVERSITY IN ORGANIZATION, AND COMMUNICATION STRATEGIES ON LEADERSHIP EFFECTIVENESS IN DIVERSE WORKPLACES IN FUZHOU CITY, FUJIAN PROVINCE, CHINA

Yaosheng Chen, Surachai Traiwannakij

127-143
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EXPLORING KEY DRIVERS OF FRONTLINE SERVICE ROBOT ACCEPTANCE IN THAI RETAIL SERVICE CONTEXT: A QUALITATIVE STUDY

Adisorn Chaysang, Chirawan Chaisuwan, Narumon Kimpakorn

144-166
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FACTORS INFLUENCING CHINESE TOURISTS’ PURCHASE DECISION ON THAI AMULETS IN THAILAND

Guiyu Su, Daranee Pimchangthong, Pharatt Run

167-179
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THE MANAGEMENT GUIDELINE FOR INCREASING THE OLD AGE BENEFITS TO THE INSURED PERSONS IN THE SOCIAL SECURITY FUND IN THAILAND

Nuntachai Punyasurarit, Wanwihpa Tailangka, Anan Thamchalai

180-193
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Academic Articles

PRACTICE IN ACCOUNTING FOR TFRS 15: REVENUE FROM CONTRACTS WITH CUSTOMERS

Penprapak Manapreechadeelert, Chalor Nuin Nuin, Poonsin Klinpratoom, Koonprapat Sukeeroaj

194-206
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