FASHION LIFESTYLE PRODUCTS, WOMEN'S APPAREL IN THE FORM OF SWIMWEAR, INSPIRED BY THE HALA BALA FOREST

Abstract

This research article aims to Presenting lifestyle fashion products at women's wear in the form of a swim wear. that can be applied to various types of apparel in everyday life Inspired by Hala Bala Forest. It is an action research. Through the design of fashion lifestyle products inspired by the Hala Bala forest, there is a 6-step process. 1) Collecting data related to research. Landing and data study 2) Data collection from 2 community groups/population samples. and Tomo village weaving group 3) Fabric dyeing experiment 4) Fabric design and pattern 5) Creation of prototype work (California dress) and 6) create real works. The results of the research were as follows: 1) From landing and studying the data of Tomo Village, it was found that there were a large number of woven cloth groups that produced woven cloth each year. But the sales volume is quite low. and didn't get the attention it deserved. 2) Analysis of data from community groups and population groups the main target group is those who are still studying. Have your own style, focus on your own image. Interested in art or fashion? and the secondary target group is working age group with interest in art, culture and fashion. have a high self. 3) Effect of dyeing of woven fabrics by using natural dyes from shellac with hot dyeing process resulting in the color as the researcher wants. 4) The design of the fabric pattern. Embroidery Techniques Make a digital print according to the drawn pattern. 5) Proceed to create 8 prototypes (calico suit) and 6) create a real set of fashion lifestyle products at women's wear in the form of a swim wear, amounting to 8 sets.