AN APPLICATION OF THE PRINCIPLE OF DITTHADHAMMIKATTHA INTO LIVING LIFE OF HUMAN BEING IN CONSUMERISM SOCIETY

Abstract

          This thesis entitled ‘An application of the principle of Ditthadhammikattha into living life of human being in consumerism society’ has three objectives: 1) to study the ideas on living life of human being in consumerism society, 2) to study the principle of Ditthadhammikattha in Theravada Buddhism, and 3) to study the application of the principle of Ditthadhammikattha into the development to human being’s life in consumerism society. This is a qualitative research done by studying documents. Its contents analysis was made by descriptive analysis.

          In the research, it was found that: 1) The states of problem on human being’s living life in consumerism society showed that they live their life through purchasing, eating, travelling, taking care of their health, enjoying facility, indulging in entertainment, using various products and services influenced by western culture where their behaviours are motivated and satisfied by unlimited desire which are regarded as over-requisites. By virtues of the mentioned causes, various problems were found as follows: 1.1) lack energy, 1.2) lack economic mind, 1.3) association with bad people, and 1.4) over expenditure. 2) The principle of Ditthadhammikattha in Buddhism is basically regarded as the virtue being conducive to the present benefit. Four virtues are of: 2.1) one should be endowed with energy and industry, 2.2) one should be endowed with watchfulness, 2.3) one should be associated with good people, and 2.4) one should live economically. 3) The application of the principle of Ditthadhammikattha into living life of human being in consumerism society showed that: 3.1) one should apply the principle of Ditthadhammikattha in order solve the problem of lack of energy, 3.2) one should apply the principle of Ditthadhammikattha in order solve the problem of lack of economic mind, 3.3) one should apply the principle of Ditthadhammikattha in order solve the problem of lack of association with wise men, and 4) one should apply the principle of Ditthadhammikattha in order solve the problem of lack of proper expenditure. 4)Viewed from the application of the principle of Ditthadhammikattha into living life of human being in consumerism society, certain benefit and various values could be made in many levels: individual, family, society and nation. The mentioned virtues are assigned to provide these ones: 4.1) effort, 4.2) economic mind, 4.3) association with wise men, and 4.4) moderation  in expenditure.