The Opinions on Characteristics of Desirable Accountants of Business Entrepreneurs in Bangkok

Abstract

The purposes of this research were to study the Opinions on Characteristics of Desirable Accountants of Business Entrepreneurs in Bangkok and to compare the opinions on characteristics of desirable accountants of business entrepreneurs in Bangkok. The sample size was business entrepreneurs that registered with Department of Business Development for 340 samples. A questionnaire was used as the tools in this research. A data was analyzed by using frequency, percentage, mean, standard deviation, Independent Sample t-test, and One-Way ANOVA (F-test).
The results were found that business entrepreneurs needed accountants at the highest level on the capability of accounting and expertise of accountant. Moreover, entrepreneurs needed accountant at the high level on the professional values and knowledge of accounting. and business entrepreneurs that had general characteristics of business and different accounting performance had no different on the opinions of desirable characteristic.